I started using the product to wash my dishes when traveling for work. I've been on the road and staying in motels for 42 years. The first time I used it I left a few dishes to soak for a few minutes. When I came back to wash them, it looked like they had already been scrubbed. Awesome product.

Literally "A drop of dawn and grease is gone!" Only dish soap I use, it saves plenty of time due to how effective it truly is on grease, saves me a lot of scrubbing and rinsing. They have a variety of awesome scents, not lacking the strength. Definitely recommend, like I said this is the ONLY dish soap I use or purchase!

This stuff is powerful and amazing. Honestly it beats the tough greasy spots on things you thought you would have to let soak and then scrub. It also smells great which is a huge plus. I only really buy this brand for dish washing because it’s so great.

Dawn Platinum is hands-down the best dishwashing liquid available. It cuts grease and other stuck on foods effectively and quickly. It's also good for cleaning other household areas that get especially dirty. A bit pricier than other detergents, but a little goes a long way. #Dawn #dishwashingdetergent

I have very sensitive skin, and after using this once to clean my makeup sponges I am able to feel the irritation on the skin of my hands. And, oddly, even though it is supposed to have 4x the power, it didn't seem to clean my sponges as well as regular Dawn. I love Dawn and use it for many purposes, but I will not be buying the Platinum again ---- and please don't send it to anyone to be used for washing birds!

I’ve always had issues with dish soap irritating my skin. It usually dries out my hands and or makes my skin crack. I’ve never had any problems using dawn. It’s gentle on my hands but easily removes grease or food debris from my dishes. A little bit goes a long way.

Dawn platinum is the best dishwashing liquid on the market and you can use it for more than just dishes. It cleans the mesiest cooked on baked on crap. As well as greesy car messes or anything else. It's my go to and always will be. It also smells fantastic

Hands down the best dish washing liquid around! This soap breaks up harsh residues and makes cleaning a breeze, it is also great for other tough messes like grease. It is worth every penny and I would definitely recommend to anyone who wants squeaky clean dishes. Dawn Ultra Platinum Dishwashing Liquid

I just bought this dish soap and the smells is very unpleasant. A few years ago I was using a pink dawn scent that had the same bad odor. I gave it to my mom because she couldn’t smell it. I’m hoping this will help identify the scent that is offensive to some Of us and it can be identified so we know what to avoid in the future.

I cook every day so I love using this. I live out in the country so from time to time I will use it on my dogs as well. It cuts through the grease on your dishes. It kills fleas on your dog. It leaves your hands feeling nice and soft. It’s very affordable.