Hello! We truly appreciate you sharing such a detailed review, especially given your long-standing loyalty to Dawn, and we rely on feedback like yours to improve. Regarding the consistency, we are sorry you feel the need to use more product. This is one of our strongest formulas and was actually improved to be more concentrated, designed for consumers to use less when washing dishes. If you are experiencing issues where you feel you need more, we would certainly like to learn more about your experience to understand this better. We are also very sorry to hear about your frustration with the new spout on the refill jugs. We recently redesigned these to address common complaints about awkward pouring, spilling, and the effort required to lift large jugs. The new spout was specifically designed to make refilling existing bottles faster and easier. However, we completely understand your disappointment if you do not currently have a bottle to refill or prefer the previous design, and your concern about inadvertently using more detergent. We would love to learn more about your specific experience and discuss these points further. Please give us a call at 1-800-725-3296, where our team is ready and happy to help with any questions or concerns you have.

Hi Willis! We are sorry to hear that you found the Dawn Platinum Dishwashing Liquid Dish Soap in Refreshing Rain to have a weaker formula and that the spout is too open, making it difficult to pour! This is certainly not the cleaning power or convenient experience we want you to have, and we appreciate you bringing it to our attention. Please be assured that our products go through many quality checks to ensure they reach you and perform in perfect condition. Moreover, please know that we recently redesigned our refill jugs to address common comments we were hearing about awkward pouring, spilling, and the physical effort required to lift large-format jugs, and the new spout was specifically designed to make refilling existing bottles faster and easier, but we completely understand your disappointment if you do not currently have a bottle to refill or prefer the previous design. We would like to know more about your experience, particularly regarding the formula strength and the pouring issue. Please contact us at 1-800-725-3296, and our team will be more than happy to take your insights and assist you further. We wish you all the best!

We understand that there have been recent changes in the scent of Dawn, and would like to assure you that we understand the potential impact this may have on your experience, as we send our products through many checks to ensure they provide the best results for you. So we can learn more about this to help our Quality Team improve our products in the future, and so we can provide assistance, please give us a call at 1-800-725-3296.

Hello! We’re sorry to hear about your experience with the Dawn Platinum dish soap feeling watery and less effective. Sometimes, extreme temperatures can temporarily alter the consistency of the dish soap. When returned to room temperature, it should regain its usual thickness and cleaning power.<br /><br />Please be assured that our products go through rigorous quality checks to ensure they meet high standards before reaching you. We apologize if this was not your experience.<br /><br />If you continue to experience issues or have further concerns, please feel free to contact us at (800) 725-3296. We’re here to assist you.

Thanks for sharing your experience. Dawn Platinum Plus PowerSuds with Refreshing Rain scent comes in EZ Squeeze bottles designed for easy one hand dosing and no flip, no mess. The cap is meant to help you use every drop without waste, and if it is running down the side, it might help to squeeze gently and steadily. We would love to hear more about your experience and assist you further, so please call us at (800) 7253296.