Thank you for taking the time to share your feedback with us! Dawn products undergo thorough testing to ensure they're always safe for use as directed, and we do extensive research when we design our scents to be able to meet the needs/preferences of our consumers, so we're sorry to hear that you're unhappy with the scent of your Dawn Platinum, and that it gives you a headache, as this is very unexpected and not the experience we want you to have when using our products. If you're concerned with how the product is affecting you and haven't discontinued use, please do so moving forward. Your satisfaction is important to us, and we'd like to learn more, so that we can offer you further assistance with this. Please hold on to your Dawn, if possible, and give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!

Thank you for sharing your feedback with us, Phil. We understand that there have been recent changes in the scent of Dawn Ultra Original, and would like to assure you that we understand the potential impact this may have on your experience, as we send our products through many checks to ensure they provide the best results for you. So we can learn more about this to help our Quality Team improve our products in the future, and so we can provide assistance, please give us a call at 1-800-725-3296.

We're sorry you aren't happy with the recent change in Original Scent, Annie. We know this transition and its potential impact on your experience with our product. We acknowledge that this is the first scent change for Dawn Original in over ten years, and we apologize for any inconvenience or dissatisfaction this may have caused. Please rest assured that we value your feedback greatly and have already relayed it to our Research and Development team. Your input is vital in helping us improve our products and ensure we deliver the best possible experience to our customers. We hope you'll try our Dawn E-Z Squeeze Free & Clear Fragrance-Free, which has all of Dawn's cleaning power and no added scent. We'd love to hear more about your experience so we can make a complete report to our team and help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday, 9 AM - 6 PM EST.