At one time this was a great product but changing the formula also changed the cleaning power. I have to use a lot more product in order to get my dishes and pans clean and non-greasy or I have to put the product directly onto a pan to cut the grease. I am looking into other brands to replace Dawn.

Dawn dishwashing liquid is proven and the best for me! Even small amount of soap still so bubbly and no greasy. The smell is good not too strong but one thing that I don’t like is after I used my sponge after washing the dishes for following day the sponge smells like cockroach.

Dawn was always our go to for everything but we are sorely disappointed. It does not rinse off dishes like the old formula and you can taste it on glasses. The scent is overpowering. It is not as effective at cleaning dishes, thus needing to use more soap. Totally disappointed in a product that was the gold standard for years. it is unusable and we will be switching dish soaps after being exclusive to Dawn for over 2o years

Waste of money. I thought this detergent would be stronger than other versions but it’s the same thing or worse. Not even leaving plates on the sink overnight would it work hard. You will have to do a lot of scrubbing to get grease out. Also, the cap makes you waste a lot of product.

[This review was collected as part of a promotion.] I have never experienced a product like this before. A baked on crusty casserole pan comes completely clean when soaked for 5 min. in Dawn. Baked on cheese, baking dishes, etc., come out like new. Great for my barbecue grill racks, even after ribs, I soak them in the laundry tub and wipe them off with a sponge, and they are brand new. Great for any spatters on the grill etc.

I love the smell of this dish soap. I recommend dawn and any dawn dish soaps because not only do they clean your dishes and smell good you can use some of them for your dogs or other animals. Call dawn if you have any questions before you use it on your animals. I definitely recommend.

Dawn soap is the ONLY soap I use. I have tried so many brands of soap and nothing gets grease off like Dawn soap. I always buy the extra large bottles and they can last for months! Definitely worth the purchase. I would advise all to try Dawn soap because you won’t go back.

We LOVE Dawn Platinum, last year we bought a few extra bottles and wondered if they have an expiration date and how to read the manufacturing number that is etched into the bottle on the lower back? We want to use the Dawn Platinum while it is good & donate any excess before it becomes less effective, thanks!

AMAZING. Totally satisfied, I've always have this soap at my house. I buy others so I can compare to this one, but no soap has come close to it. I just need a little bit on my soap cup and it will remove all the grease from my pans and plates. BEST DISH SOAP.

I just started a new bottle of Dawn Platinum and I’m really disappointed with the new rain scent. It’s drastically different than the bottle I just finished and not in a good way. The scent of dish soap can actually make doing dishes more enjoyable, but this new scent is just odd. Seems like every scent I like (dish soap, Tide laundry detergent, Neutrogena hand cream) ends up getting “improved” with added perfumes according to the preferences of some silly test panel.