Honestly I don’t know who would buy any other brand of dish soap. I only have to put a little bit on the sponge and it lasts a whole sink full of dishes. There’s no residue or spots. I literally buy this in bulk an even have a travel size for camping.

Dawn dish soap is like the superhero of the kitchen-fighting grease and grime with a single squeeze! This magical blue potion not only turns dirty dishes into sparkling clean treasures, but it also makes you feel like a dishwashing wizard. Just a drop transforms the most stubborn messes into foam-tastic fun. Plus, it's so good at taking on grease that you might start to wonder if it has a secret identity! If washing dishes ever gets boring, just add a little Dawn and pretend you're in a sudsy action movie! Who knew cleaning could be this entertaining? 10/10 would scrub again! Best value for your money!! And who doesn't love the fact that it is environmentally friendly

This is the BESTT dishwashing liquid out there. Say goodbye to oil, stains, etc. This dishwashing soap is AMAZINGGGG I could never recommend another brand enough as I do Dawn. The only dishwaahing liquid I use daily to make sure I am cleaning my dishes thoroughly. Thank you Dawn!

I have always used Dawn. Probably every kind they make. But this is my go to. So clean, removes stains, washes off grease with out me even scrubbing yet. Smells so fresh and clean. I even bathe my Yorkie in it. If you don't already know. It kills fleas in seconds. Keeps my Yorkies hair so silky and beautiful.

I have used this bottle, and everytime I use it for my dishes, I find it does not suds, or the soap suds do. It stay with the water, and as for cleaning grease residue, it is not very efficient. I also find that the Dawn Ultra for soaking th dishes would never last for an overnight soaking as the label states.

0 stars!! This is the most disgusting thing I have ever smelled, the new scent smells like musty, funeral lilies. It refuses to come off my hands or my dishes. I am returning it for a full refund and looking somewhere else. This is a New Coke / Crystal Pepsi level fumble. Unbelievable you’d make such dumb change!

Recently bought "clean new scent" dawn and the new scent is terrible. The whole drawer where I store plastic bowls washed with new dawn smells awful. When cooking with skillets washed with dawn u can smell it cooking off when first heated up. Please, please bring back old dawn. Not sure if problem is new scent or formula change to dawn. My brother had to stop using also. Hope this won't be like " new coke" where u lose many customers. Hard to get back once u lose them.

Probably the best dish soap out there. It always removes every bit of oil on my dishes and kids bottles. The scent is perfectly fresh and not too strong. Doesn’t make my hands dry after it or irritate them. A little bit goes a long way so this will last you months.

This product does what it says it will do, and if it were just about the quality of the product, I'd give it five stars. But I am really not a fan of the scent. I'm typically not sensitive to smells, but for some reason I just really don't love the smell of platinum. Unfortunate, since it is a good product. I will be switching back to regular Dawn when my bottle runs out. Would love for Dawn to come out with new scents for platinum.

This dishwashing liquid is terrific! My husband says that this is the only dish liquid that he will buy. He says that you just put the dishes in the sink with this, and they are clean in a few minutes. He does the grocery shopping and helps with dishes , and I have to say that he is right!