It is so versatile. I can wash dishes, my dogs, car....ect. It is something that is not harsh to use for just about everything. I even make the grandbabies bubbles with it.

Absolutely HATE the new fragrance. I'm 79 years old and have used it for many many years and loved it until now. It wasn't broken and didn't need fixing. PLEASE give us back our original DAWN.

This cuts through grease and does the job well! It’s cheap but high quality. It’s not over the top with scents and moisturizers, so you know your dishes are actually clean.

This is great dishwashing soap. I even use it to wash my puppy who has sensitive skin. This product is versatile. It’s thick which makes the dishes feel clean and the price isn’t bad considering it does a fantastic job

Great, great great. Don’t really have any other words for this other then great. I love this stuff! It smells so good, I recommend this to everyone! It’s one of my fave!

Dawn ultra platinum dishwashing liquid is another must have. Greasy dishes is no longer a issue. And it also keep your hands soft in which is another plus.

I love this dish soap! It smells great and really helps clean the toughest spots on my dishes. It’s pricier than some other dish soaps but I really like this product.

This dishwashing liquid is the best I have ever tried. It is extremely concentrated and you can wash a whole sink of dishes with a small squirt. I would recommend EVERYONE buy this. You will not regret it.

Ok so we don't have a dishwasher. I am the dishwasher. And when you cook fried pork chops, getting the grease off the pan is next to impossible. This kind of Dawn gets the grease off.

Wow! Read the reviews below and people are really freaking out about the new fresh rain scent. It's soap folks, calm down. I love the new scent and wish I knew what it was. Dawn you did great with the scent. Thank you