No more scrubbing since I found this stuff! I have used it daily for years and highly recommend it. It cuts right through grease and baked on foods. When foods are dried and stuck tight, I simply rehydrate with hot water and a generous squirt of Dawn, wait 10 minutes, and wipe the grime right out!

Sure, it costs a bit more, but I think it is worth it, Almost every dishwashing soap on the market has been watered down so I am using this as it is one of the few dish soaps out there that actually gives you suds that lasts a while. Just wish I could find it in larger bottles.

I’ve always used Dawn products and they have been great. I love the Dawn Platinum Original Scent, but the new Rain Scent is horrible. It smells very bad and dries out my hands. I feel like it’s very thick compared to the original. I think it might be time to start looking for a new dish soap.

Only dish detergent we will use in our house. Occasionally if I'm really on a budget I will use something else, but, nothing beats dawn. You use less compared to others and it really cuts grease like it says. I also enjoy the scent. Dawn Ultra Platinum Refreshing Rain Scented Dishwashing Liquid 346 Fl Oz

Dawn soap is the ONLY soap I use. I have tried so many brands of soap and nothing gets grease off like Dawn soap. I always buy the extra large bottles and they can last for months! Definitely worth the purchase. I would advise all to try Dawn soap because you won't go back.

Why did you modify the formula of a product that people liked? That was foolish. Now I and many others can’t stand the smell and will find alternatives. Later you’ll likely revert back to the original formula but in the meantime many of us will have moved on. Changing the formula was not a good business decision.

I feel like this dish soap actually last. I have used other ones in the past and you have to be replacing it so often. This one has a nice scent and it works well. I been using this since I started using it and I don't think I will ever change. I also have used this to clean my make up brushes in the past. Definitely worth it.

This is the only dishwashing soap that actually cleans the grease off. I tried different brands, including Palmolive and Method, but nothing can be compared Dawn. You need only two drops for foaming and it lasts long before you will bed other two drops.

Dawn Platinum is hands down the best dishwashing liquid I've ever used. Not only is it great for dishes, it's perfect for washing my car (especially the wheels) and also good for the kitchen hood vent and windows throughout the house. The Lemon Burst scent is my particular favorite and I hope it can be reintroduced!

So I honestly do not use this to wash my dishes with. I actually use it for my laundry. Squirting a little bit on a stain helps pick up most all stains in your clothes. Let the small amount of dawn dish soap, absorbed into the stain before throwing it into the washer to wash with all the rest of the clothes. Works great.