[This review was collected as part of a promotion.] This pillow provides a good neck support without being too firm and it is flexible for any sleep positions. It has memory gel foam which retains its shape and keeps it cool all night.

The pillow is quite comfortable and keep cools as mentioned in the description but there is a chemical smell. Wanted to wash the pillow but I don't believe it is washer friendly. Washed the cover.... but didn't help.

[This review was collected as part of a promotion.] I love the way this pillow feels. It is always cool regardless of the pillowcase used. The softness and firmness is perfect and supplies the right amount of support to my head and neck.

[This review was collected as part of a promotion.] This pillow is firm and holds up well to all my movements and positions. It is cool and doesn't make me sweat. It didn't feel flimsy or cheap. I use it every night with no complaints.

This pillow is way too firm. And it is very thick. I couldn’t even lay on it for 5 minutes. My head was at an odd angle and my neck started to hurt. I returned it the very next day.

Simply the best pillow I’ve ever had. I keep buying more to put in spare bedrooms. The pillow holds its shape but is soft enough to feel restful on. Highly recommend!

[This review was collected as part of a promotion.] It’s a little too firm for me, but the trade-off for keeping cool is worth it. Being able to just flip it and have it nice and cool against your cheek is a fantastic feeling.

[This review was collected as part of a promotion.] This pillow does feel cooler than my other pillow. It's a medium density pillow in my opinion. Not so soft it flattens but not so hard that it pushes against your head and neck.

By far the best pillow on the market! Beyond its cooling effects, it is the first pillow I've ever used that DID NOT GIVE ME A HEADACHE! I highly recommend this pillow.

I first purchased 2 pillows for my own bed and fell in love with the firmness. I have since bought 2 more for my guest bed. My son loved them, so I bought a pair for him. Every guest that slept on this pillow asked me where I got them.