I am widowed retired professional on SS who cooks his own meals. I demand filtered water that: improves taste, removes contaminants, and is reasonably priced . . . for the last seven years, Brita has met my expectations. I await the time I can move up to an under-sink device

[This review was collected as part of a promotion.] I regularly buy this product and cannot be happier with the quality. It filters the tap water and makes it taste nice. I refer not to use bottled water because of the impact to the environment, so this product is made fo me!

[This review was collected as part of a promotion.] I've lived in New York State most of my life. Born in NYC and now living farther upstate in Ulster County. I've never questioned the quality of city tap water. However, water filtered through Brita is absolutely delicious. Makes coffee taste better and sun tea amazing. Smooth and velvety.

[This review was collected as part of a promotion.] I have been purchasing Brita filters since I can't remember when. I love country well water but the filters helps filter out any rust, and other minerals that makes the well water taste even better! I usually buy 3 packs each time.

[This review was collected as part of a promotion.] I bought a Brita pitcher last year and this is the filter that was included. I must say that this is one of the easiest filters that i have ever used. It is easy to change, stays in place, and works very well. They are also priced on the affordable side, so it's no problem replacing it. I am so glad that i found it.

[This review was collected as part of a promotion.] I have been using Brita pitcher with filters for so many years I can't remember. I make sure to keep extras on hand so I never run out. Tap water does not compare at all to the fresh and clean filtered water I get from my Brita. Bottled water is so costly and the discarded bottles cause so much damage, its a no brainer for me to use Brita, most cost effective and clean way to get my water.

[This review was collected as part of a promotion.] I was a merchandiser years ago & I remember on week ends I demoed the first versions of the Brita filters & pitchers. Living where I do the water is horrific & it does miracles by removing the nasty taste & chemicals now & back then .I gave all my family the Brita pitchers for Christmas (brothers & a sister, my cousins & aunts & uncles they all use them to this day!!!

[This review was collected as part of a promotion.] Discovered the new design no longer leaves carbon dust partials in the fresh water container. Never a real issue, just a distraction when you go to refill. Rinse, dump, then fill. With the new design...nothing seen on multiple refills.

[This review was collected as part of a promotion.] I am a college student, and I used a Brita pitcher for the entire school year last year. The replacement filters are very good products; easy to use, easy to replace, and work exactly as they should every time. The only issue I have is the price of the filters when it comes time to buy another pack. However, it is much cheaper to buy one filter than to buy 40 gallons of bottled water, so there really is no reason not to buy this product.

[This review was collected as part of a promotion.] After 13 years I dropped and broke my last Brita pitcher. I immediately purchased a new one. When I opened the filter package I realized this is must better than the old style I had stock piled. I discovered I nolonder needed to soak the filter and the new design make it very easy to install and remove