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Customer reviews for Brita Standard Water Filter Replacement, 10 Pack for
Brita Standard Water Filter Replacement, 10 Pack
4.6 out of 5 stars
stars
1,776 ratings1,573 reviews
  1. 5 stars74% (1,322)
  2. 4 stars20% (349)
  3. 3 stars3% (52)
  4. 2 stars1% (16)
  5. 1 star2% (37)
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Showing 1-10 of 1,573 reviews
Jul 27, 2026
Reviewer name: Dorjii469
5 out of 5 stars
5 out of 5 stars review

Necessity these days.

The pitcher i have was my Grandmother's she bought years ago and us family teased her. Few months ago my sister in-law and I had to go to our doctor's with severe stomach pain. Two separate doctors gave same diagnosis, that it was the tap water we were drinking has toxins intended to sterilize the water but are harmful to humans. Both doctors recommended drink bottled water and/or use a filtering system. I just found my Grandmother's pitcher now looking for the filters for it.

Review from brita.com
Helpful?3FUCHDD4ZXDC6025835991
Jan 25, 2018
Reviewer name: Krispy
5 out of 5 stars
5 out of 5 stars review

Filter fits ALL pitchers!

[This review was collected as part of a promotion.] I'm so pleasantly surprised to find that the current Brita filter design fits into my old Brita pitcher, circa 2002. In an era where environmental conservation is an important consideration, I'm happy to support a product that has such longevity. Thank you, Brita!

Review from brita.com
Helpful?3FUCHDD4ZXDC6025835991
Aug 3, 2022
Reviewer name: Mypitch13
5 out of 5 stars
5 out of 5 stars review

Life Saver

I have been using Brita for more than 15years and I am very pleased with it. I never had a problem with the filters or the pitcher. I am presently using one that signals when to change the filter. It would be nice to get some coupons now and then.

Review from brita.com
Helpful?3FUCHDD4ZXDC6025835991
Jan 29, 2015
Reviewer name: BillD
5 out of 5 stars
5 out of 5 stars review

New Brita Filters

I, like many of you complained about the old filters with the carbon specks in the pitcher. They heard us. The new filters don't need soaking and are great. I just used my first one and, NO FLAKES!!! I've been using it for three weeks now, it's working just fine. THANKS BRITA for listening to us. I think you hit a home run with the NEW FILTERS!!!!

Review from brita.com
Helpful?3FUCHDD4ZXDC6025835991
Jan 28, 2015
Reviewer name: Ty84
5 out of 5 stars
5 out of 5 stars review

Great

I have tried two kinds of Brita filters: the one you put on the faucet and the pitcher. I couldn't use the faucet one anymore because the faucet wasn't sturdy enough. I tried the pitcher. It was wonderful. Until I started to get the carbon flakes with my second filter and the water tasted funny. I told Brita and they sent me a complementary advanced filter. It is great so far! No more carbon flakes in the water or the reservoir and the water tastes amazing! At first I was worried because the water came out a charcoal gray, but after dumping the first load, it was clear. I flushed it twice more just to be certain. I would recommend this pitcher.

Review from brita.com
Helpful?3FUCHDD4ZXDC6025835991
Feb 11, 2016
Reviewer name: Momm
2 out of 5 stars
2 out of 5 stars review

not as good

I recently bought the new all-in-one filters for my refrigerator dispenser but I don't like the filters nearly as well as the old style filters. I followed the directions to run water over them for a few seconds and then insert into the dispenser. The filter likes to pop up and let unfiltered water pass into the dispenser or it is very slow to filter. I can fill the upper reservoir with water to be filtered and leave it overnight. By morning, half of the water is still there, to be filtered. Why is this filter so different?

Review from brita.com
Helpful?3FUCHDD4ZXDC6025835991
reply from Brita Consumer Services

We're sorry to hear that. We understand that can be frustrating. We're always happy to help. Please give us a call at 1-800-849-7112 Monday-Friday, between 9am-5:30pm EST.

Sep 4, 2026
Reviewer name: ilikewater
1 out of 5 stars
1 out of 5 stars review

Tastes bad

Perhaps it is filtering the water, which is great, but it makes the water taste like paint water. When i first pour my glass of cold water it tastes fine, but after sitting out for 20 minutes it starts to taste like paint was mixed in or some kind of chemical. Absolutely awful. I've used off brand filters for my brita pitcher and it does not make the same taste so it has to be the brita filter that is doing this. Please fix whatever is causing the taste because it's awful and I feel like I shouldn't be drinking it.

Review from brita.com
Helpful?3FUCHDD4ZXDC6025835991
Aug 11, 2015
Reviewer name: llho
1 out of 5 stars
1 out of 5 stars review

Terrible

I hope Brita is reading this. I started using the newly designed filter last week, while I appreciated the no-soaking convenience I am not sure it's working right. A lot of water didn't go through the filter. It leaks right down to the pitcher. What's the point?

Review from brita.com
Helpful?3FUCHDD4ZXDC6025835991
reply from Brita Consumer Services

Sorry to hear that. Please ensure that the groove in the filter lines up with the notch in the reservoir. Then simply press down on the filter firmly until it seats into the reservoir. If you continue to have trouble with this, please feel free to give us a call at 1-800-24-BRITA Monday-Friday, between 9am-5:30pm EST. We’re always happy to help.

Jan 7, 2015
Reviewer name: kbhunt92345
1 out of 5 stars
1 out of 5 stars review

The new filter is awful.

We have the large dispenser, and we purchased the new replacement filter and it pops out when water is on the top level. Luckily, we were able to find a 3-pack of the prior filter, so we'll be ok for a while. I hope we will be able to go back to the old filter because it works great.

Review from brita.com
Helpful?3FUCHDD4ZXDC6025835991
reply from Brita Consumer Services

We're sorry to hear that. Please ensure that the groove in the filter lines up with the notch in the reservoir. Then simply press down on the filter firmly until it seats into the reservoir. If you continue to have trouble with this, please feel free to give us a call at 1-800-24-BRITA Monday-Friday, between 9am-5:30pm. We’re always happy to help.

Apr 7, 2025
Reviewer name: Deniz7327
1 out of 5 stars
1 out of 5 stars review

Bitter Pitcher

[This review was collected as part of a promotion.] The Brita Pitcher filter unit does not taste like the faucet unit. The same is true for other brands I've encountered. The water is more bitter or has some aftertaste that is not pleasant to my palette. Some people swear by the pitcher, but I haven't had that sort of luck.

Review from brita.com
Helpful?3FUCHDD4ZXDC6025835991
reply from Monique from The Brita Team

Thanks for taking the time to share your feedback, Deniz. We're sorry for the taste of the water while using our Original Filter, and we'd like the chance to steer your experience in a positive direction. Please reach out to us at 800-242-7482 and mention #250410-000194. We hope to hear from you soon.