I buy this toothpaste alot. Packaging and effectiveness make this toothpaste for your money. Taste is good and sensitivity seems to be good with the ingredients

[This review was collected as part of a promotion.] Our kids love the taste of this tooth paste and the packaging make kids exciting for their bed time routine

[This review was collected as part of a promotion.] My daughter likes the taste and loves that it's pink. She doesn't like minty toothpaste. I love the she's protecting her smile and preventing cavities.

[This review was collected as part of a promotion.] My kids loved the tooth paste. Loved the taste, making brushing teeth a breeze. I wish I would have known how well this would work awhile ago

This crest kids crest cavity protection sparkle fun toothpaste is the all time favourite of my kids and they love to clean their teeth with this toothpaste. I love the strawberry flavour its awsome

My kids loves this toothpaste. It smells good and you get a great deal of paste for the money. They love the flavor, it's not to "spicy". Now it's hard for them to take the different toothpaste.

When I tried this I was a kid but I overall like this product and if you are trying to get your kids to brush their teeth this is a great option because it tastes like bubblegum

My little one it's very picky with the flavors and the taste of things .. I'm glad I found this toothpaste because he really likes this toothpaste .. it's the only one he can tolerate and he cries if I change it ..

My kids loves crest above all the other toothpaste. It's not as strong as others. Plus it gets the job done and anything that's helps parents it's crest toothpaste.

Great for the little ones, the colors in the package get the attention of the kids so they get excited about brushing their teeth whit a bobble gum flavor and soft scent is just nice don't having problems at the time of brushing teeth