[This review was collected as part of a promotion.] My little sister loves this toothpaste! She says its the perfect amount of foamy and tastes really good! I've never seen her this excited to brush her teeth!

this is my kids go-to toothpaste. they literally wont use anything else. every toothpast ive tried for them, that hated the taste. but this one, they love

This tooth paste says it is for kids so don’t think otherwise because it is only for children if you are not a kid i do not recommend this product at all

[This review was collected as part of a promotion.] My 6 year old loves his sparkle fun toothpaste. He thinks minty toothpastes are too "spicy," so the fruity ones are just right.

My kids loves this toothpaste. It smells good and you get a great deal of paste for the money. They love the flavor, it's not to "spicy". Now it’s hard for them to take the different toothpaste.

A parent's worse nightmare. Who's bright idea was it to make this toothpaste bright blue?? Kids are notoriously messy, & this stuff stains everything. Yes, it works well, but it's not worth dealing with the risk of my kids damaging things.

Crest Kid’s Crest is my kids’ all time favorite! The packaging is attractive to kids and it is budget friendly. I like the fact that I can get it pretty much anywhere!

[This review was collected as part of a promotion.] Kids enjoyed the flavor and wanted to brush again. We have had difficulty finding a flavor that works for us.

My children absolutely love this toothpaste. They like the bubblegum flavor and the sparkles! I like that it has fluoride so everyone wins in my opinion.

My kids love this! The taste is amazing especially having little ones! Colorful box that draws your attention! Keep my kids teeth clean! (Never had a cavity…knock on wood)