Dentist recommended and kids love it! My daughter has tried to move up to my 3D white but always comes back to using her sparkle fun. ❤ she says it taste better than mom's.

This is very good for kids, this is a good way to get your kids to actually wanna brush their teeth and have fun while doing it! I highly recommend using this for your kids at home! Adults can even use it!

This is the only toothpaste my daughter will use… anything with my burns her mouth so this flavor is perfect! She has never had any cavities or complaints.

My kids love this!! It's so fun and doesn't taste bad. My kids hate the taste of strong mint and this isn't overpowering at all. Compared to alternatives, it's the best one I've tried! Super satisfied, it's a must have.

Our kids love this tooth paste. They like the flavor much better then all the other brands we have tried so it makes the cleaning process much better. Cleans well and the price is cheap!

My daughter really loves it. She's having fun using it because of the flavor, smell, and the appearance. She has no complaints. Kids are picky so I am just glad this works for her.

This is our supply of what we use in our house hold from crest to oral b they came highly recommended from our dentist. And it hasnt change in 12 years. It works well for us so we will stick to our normal.

My kids love the sparkles in this toothpaste & the flavor as well! Plus you can't beat the price on it either. Seems to work well for my kiddos compared to other brands

This is an amazing toothpaste for kids. love the taste. Not only my but my kids love this. It is a great product and I highly recommend. Most kids have this toothpaste.

I have bought this product for my kids. They loved the flavor and the little sparkles it had in the toothpaste. Never had any problem getting them to brush their teeth with it.