I buy this toothpaste alot. Packaging and effectiveness make this toothpaste for your money. Taste is good and sensitivity seems to be good with the ingredients

[This review was collected as part of a promotion.] my son knows which is the "good tasting" toothpaste and which is "bad". he loves the bubblegum flavor, and that it isn't a strong minty taste.

My 3 year old daughter loves this toothpaste. It keeps her mouth clean and teeth sparkling clean. It’s very gentle on young teeth and protects them from cavities. The tube lasts a long time even using it every day.

I bought my kids Crest Kids Sparkle. It's their favorite. It tastes great so they love when it's time to brush their teeth. No more fights over brushing anymore! Thanks Crest

My kids love this toothpaste. They think it tastes great and enjoy the little sparkles in the paste itself. I love that it cleans and protects their teeth. Great product would def recommend

[This review was collected as part of a promotion.] My five year old daughter is super picky on toothpaste. She had no complaints at all when using this one!!

The kids loved this toothpaste and it helped them brush better because it tasted good to them. Now they use adult toothpaste, but I recommend this for kids

[This review was collected as part of a promotion.] My daughter says the toothpaste taste awesome. She usually don't like tooth paste. It's always a battle. She loves this toothpaste.. highly recommended.

I am a 70 year old 'kid'. Sensitive to mint and any strong flavours. Been using children 's toothpaste. Tried this today, love it! No overwhelming taste. To top it all, my teeth feel so clean.

Having use this for both my daughter and they love it. Really gentle for their gum and clean good. They love the flavor also. Good price and good effectiveness