[This review was collected as part of a promotion.] Crest sent us their Cavity Protection sparkle fun toothpaste to review and my son loved the bubble gum flavor, which is great because he is excited to brush with it. Prior to this toothpaste, we have always used Tom's Kids toothpaste, as it is dye-free and contains no SLS chemicals, which is important to us. So this is a fun "treat" for him for a while, but we would likely go back to our original brand when the sparkly toothpaste is empty.

[This review was collected as part of a promotion.] Received Kids' Crest Cavity Protection Sparkle Fun Toothpaste from Crest to try. My son didn't want to have anything to do with sparkles but my 7 year old daughter didn't seem to mind. She said it was sweet and not spicy like the other minty toothpaste. It was easy on her mouth. I was nervous when I saw Sparkle Fun, thinking it would be glittery, but it was hardly noticeable, just look like regular pink bubblegum toothpaste.

My daughter has one tooth that is a cavity and had one at the beginning stages! Once we received this from her dentist it has made a huge difference when brushing at night! It has helped keep her cavity from getting worse and has also helped stop the progression of the other! My all time favorite product for my kids!

[This review was collected as part of a promotion.] My daughter was very excited about the Finding Dory bubblegum toothpaste. She loves bubblegum and it smells very good! The tube is fun for her to look at while brushing her teeth as well. My only concern is the red dye. I think the pink color is very fun but wish that didn't have to be added. Overall, very pleased with this product!

[This review was collected as part of a promotion.] My kids love this tooth paste the taste really excites them. We usually only purchase adult toothpaste and my kids are always complaining about how spicy it is, but with this they can wait to use it, and theirs no complaints of spiciness.

[This review was collected as part of a promotion.] My daughter was very excited about being able to sample Kids' Crest Cavity Protection Sparkle Fun Toothpaste. In fact, she took the tube and placed it in the bathroom, all on her own. I felt that she was drawn more to the container instead of what was inside. She approved of the toothpaste, which is a plus. Although the bubble gum flavor is not one of her favorite flavors, she really did't complain about it. I was at least expecting a major complaint because she has refused to use other bubble gum flavors that I have purchased in the past! So far, so good. She continues to use this product, and as a mom, I'm happy! Her teeth appear to be clean after use and the scent is a plus. Thanks for making this product fun to use and for making brushing a bit more interesting! "What would I want to know before I get this product?" I would want to know what flavors the toothpaste come in and the color of the toothpaste. These are VERY important to my six year old. Also, I would want to know that it was a leader in cavity prevention!

[This review was collected as part of a promotion.] My son loved the toothpaste. Said it tasted like his favorite gum. He said its better than the toothpaste I buy. Told me to throw the other toothpaste away. He said he never wants to use it again.

[This review was collected as part of a promotion.] Thanks to Crest my son loves this toothpaste he received for free. He says it taste fruity and it only takes a small amount to suds the whole mouth. It has great active ingredients that are good for their teeth including a good amount of fluoride. I don't think you will have to fight your kids to brush their teeth with this one.

[This review was collected as part of a promotion.] My 5 year old son Tryed the Crest Cavity Protection for kids. The paste has "sparkle" in it and is pink. My son didn't care for either but I guess that's just a boy. He did like the bubblegum flavor. He continues to use it and told me he would use it his time but next time he'd like a different color. We have always used Crest Kids toothpaste and have not been disappointed. We received the Toothpaste free from Crest.

We use a lot of this product in our house. My teen now prefers mint, but my pre teen finds adult minty toothpaste just too 'spicy.' He likes the flavor and texture of this product. I know that even though it's supposed to be a 'fun' toothpaste that it's getting the job done.