Our kids started using this toothpaste. Although they like the taste, every spot that gets on the counter top or doesn't get washed down the sink right away becomes like cement on the surface. It is very difficult to clean. For kids who are learning how to use toothpaste on their own, this is a big problem. We have used other toothpastes with them that did not have this problem.

Well at age 50 I developed acid reflux. Over the past couple years I tried various things including a wedge pillow, dietary changes and finally resorted to OTC medication, which only helped the reflux for 8 hours. Finally I read on a forum that mint can cause relaxation of the lower esophageal sphincter muscle, resulting in acid reflux. I thought wow, could a simple change in toothpaste be the answer. Well, that certainly did the trick and it wasn’t a coincidence. I’ve been using Crest Kids for 4 months now and have not had a single bout of reflux. AMAZING!

[This review was collected as part of a promotion.] My son really loves this toothpaste, and so do I. Just the fact that is bubble gum flavor and he enjoys brushing everyday. I enjoy the whole cavity protection deal! I will definitely purchase it again, he would always complain about all other toothpaste. He just loves Crest Sparkle fun Cavity protection bubble gum flavor Toothpaste.

[This review was collected as part of a promotion.] As a Mom.. I always want to give my child the best and this toothpaste is one of them.. So ya, I give this toothpaste a try, also because I am curious why she is loving it. I then find out that even someone at my age will actually like it. No wonder!

For my kiddos we like to buy natural toothpaste like TOMS kids etc. this toothpaste is find since most of them have fluoride for camp and when buying in bulk, but we prefer to buy the more natural toothpastes and this one is on a side note notoriously hard to clean off the counters, and dries out quickly.

I like this brand I've bought plenty and I have plenty in storage I love it because it does get the job done but it's not too harsh that my kids cannot take it it's very effective and I do recommend it my favorite toothpaste for my children is this their mouths or as clean as mine

[This review was collected as part of a promotion.] My child was happy when I showed her the toothpaste because she loves the product. When I asked her what she liked the most, she said "It tastes so delicious and it has some magical sparkles" and her face lit up as if it was something truly magical. At that point even I wanted to try it, lol. (I received this product for free from Crest in exchange of my honest review)

Where to start?!!... no ingredients on the tube (just "sodium fluroride"), but because this foul tasting blue goo causes mouth ulcers, gum shedding (-!-) & production of crazy excessive amounts of throat mucus/phlegm lasting an hour, I decided to look up the ingredients online & discovered it contains thickeners & synthetic foaming agents (aka DETERGENTS, used in a long list of household & AUTOMOTIVE cleaners!!!) called SLS/sodium lauryl sulfate, plus "Carbomer" - gastro-irritants linked to not only excessive phlegm/mucus production, but also canker sores. Google "excessive phlegm in throat after brushing teeth". Additionally, the thick consistency results in globs of blue glop falling unused into the sink, where it sticks like glue. The taste & smell is utterly disgusting - similar to a .25c gumball. This product is TERRIBLE - do your research!

[This review was collected as part of a promotion.] My kids (especially my 3 girls) love, love , love this toothpaste. It has a bubblegum favor to it with a sparkle kind of effect..... And it's pink. Mix those things together and it made it a winner for my girls. My son who is 9 was not a fan about the favor but I think at his age he has moved on from bubblegum flavoring. All in all this is great for the younger kids and the sparkle makes it fun.... At least it seems it ( anything to get them to brush their teeth). It's a winner !

[This review was collected as part of a promotion.] My grandchildren use this product, and it is very thick. It doesn't go down the drain. The sink is always coated with a blue substance. It has caused a drain blockage. I received a coupon when I called but I just want to let people know my experience.