Great fresh scent. My first time using era detergent and so glad I bought it. Cleans my clothes well and love the scent. This is my go-to detergent now:)

I was looking for a alternative detergent to replace my current detergent because of rising cost. I have not been disappointed with Era. The fragrance is good and haven’t had any issues with it cleaning my Laundry. Will continue to use. Online only

While this item is very reasonably priced, it doesn't always get stains out. The one nice constant is it doesn't irritate anyone's skin - we have a household of sensitive skin issues.

This is an excellent product for an exceptional price! Thank you, I love all of your products! The few times I’ve asked for a refund of something that I didn’t think was exceptional price you have refunded my money back with no problems at all☺️

Product is fine but there was no lid in the dispenser-it was actually taped “to prevent leakage”. Wouldn’t have been a problem except they’ve changed the design and the old lid doesn’t fit.

I normally use another brand but the price was too high so I thought that I’d give Era a try. Works well, smells. Would buy again if unable to buy my normal brand.

We have been using this for years. Era removes stains and leaves the clothes clean. It is concentrated so you use less detergent. Having breathing issues, we are sensitive to smells but this doesn't bother us.

The soap detergent is something we are very particular about when we do laundry. ERA does an excellent job. To be able to order it online with free shipping is a great selling feature.

ERA has been my go to for stains and clean great smelling laundry for many years. My only complaint is that Walmart no longer stocks it on a regular basis. Also it was a staple at Sams for many years. Why is it no longer available in stores?

Removed stains and left clothes smelling clean not overwhelming with perfume odor. Used after reading Consumer Reports comparing lower cost detergents to Tide.