Your safety and satisfaction are our top priority. We want you to confidently use your favorite detergent, so we do many safety checks in place to ensure this. We're so sorry this happened especially to one of our loyal fans. Whenever we make these changes, we do many tests to get it just right, and since we take reports like this seriously, we'd love to hear from you about this. Please give us a call at (800) 879-8433.

We can't thank you enough for your years of loyalty. We want you to love your laundry every time you wash with Tide, so we're disappointed to hear this. While we completely understand that fragrance preferences and experiences are different for everyone, we'll make certain to tell our teams how you feel about the scent. We rely on consumer feedback, like yours, when making important decisions about our products, and we'll be certain to forward your comments onto our teams. In the meantime, we'd like to find a fragrance you enjoy, so when you have some time can you please reach out to us at (800) 879-8433?

Whenever we make changes to our products, we do extensive testing to ensure it's just right for our new and old fans alike. We're sorry that you, a loyal Tide fan, aren't the biggest fan of this change. While scent is a preference, we'd love to hear from you about this and pass your feedback along to our team, since it's very important to us. We can be reached by dialing (800) 879-8433.

We appreciate your loyalty and want you to know that alot of research, and consumer feedback, is taken into account to create products we believe everyone would love. If you are looking for the Tide Original scent we recommend trying our Tide Mountain Spring, as it is similar to the original Tide scent. Thank you so much for sharing your comments, and we'll be sure to share that you'd like to see the past version of the Tide Original scent brought back.

We appreciate you sharing your experience with us. Our team performs a lot of research, and take in consumer feedback to continuously innovate and create products we believe everyone will love, and understand everyone has their own preference. The most recent change for our Tide was in April 2019. If you are looking for a similar scent to Tide Original, we recommend trying our Tide Mountain Spring. We value your opinion, and if you would like to share more please feel free to give us a call at (800) 879-8433 (9:00Am-6:00PM CST).

We’re so sorry to hear this as this certainly isn’t the experience we’d expect you to have with our Tide Powder. We’d like to see what we can do to help, please give us a call at (800) 879-8433.