Have been using Tide for years and always loved the scent of clean sheets after a wash. Just bought a new box and find the scent much more perfumie and off putting, that I had to air out my sheets. WILL NOT BUY THIS AGAIN! Sad they have to change a good thing...

Tide has the cleaning power that gets rid of stains and smells great with a attractive packaging that's keeps clothes smelling great and is very effective for cleaning clothes for any age, I trust Tide because of its ability to make clothing look new again.

Hello - I too have been using Tide powder for several years and been happy with the performance of the product. I recently purchased what I thought was the same Tide Power (rated for HE washers) and am overwhelmed by the heavily perfumed smell emanating from the clothes that I have washed. I am not one to be affected by odors but I can tell you, this is so heavily scented, it is really awful and it definitely is bothering me! Especially when I wash my re-wearable face masks. It is terrible and I too with all these other customers urge you to return to the other formula. #ifitaintbroke !!

My family has always used tide. I wanted to go back to the original scent, but it is not the original scent. I have allergies, and the “new original” Tide irritates them and gives me a severe headache. I have also tried using the scent free tide, and the clothes don't smell clean it all. Please go back to your original scent… It's much better. If the scent of the original Tide remains the same, I will have to start looking for new detergent.

I'm using this a ton lately, and for more than just laundry. (Thank you, @gocleanco!) A tsp of powdered Tide and a splash of chlorine bleach in about 1 qt of water does wonders on the grout in our shower when it gets grimy. Just hit it liberally with a scrub brush. I also use about 1 tsp with a gallon of hot water to mop my hardwood floors. And for laundry of course.

You have changed the formula in September of 2021, again, without letting the consumer know. The smell is SO OBNOXIOUS it makes the whole house stink. When you changed the formula years back it was bad enough but this is just ridiculous. WHAT is wrong with your "original" formula?

I bought a new box of tide and noticed that while the same size and weight box used to include 180 loads and now only covers 143. If you examine the instructions on both boxes, you see that a medium load used to require 1/5 cup and now requires 1/4 cup. Is the new formula less effective and therefore requires more? Or is the change just designed to get consumers to use and purchase more detergent than necessary? This is not the first time tide has done this. A few years ago the same box provided more than 200 loads.

[This review was collected as part of a promotion.] Tide has made changes to the original formula over the past couple years. Consumer driven marketing supposedly drove this company to change a decades old product which was FIRST in the consumer's eyes for many years. Changes in ingredients to enhance its cleaning effectiveness is a different discussion than changing the smell of the original product. In my humble opinion, ORIGINAL should be removed from the box and product label. It is misleading to the consumer to sell something ORIGINAL when it is not the original product, particularly with the smell. Gone are those days when using the Tide original where your clothes smelled that familiar TIDE fresh and clean. The smell is different. Some in the industry may think for the better according to consumer research, but wisdom with age and my nose tells me otherwise. Consumer demographics and target audience are changing. Perhaps younger people know better. The older consumer knows differently. Others on this review site agree. Consumer beware, this is not the TIDE of old. You aren't just imagining this different smell.

Love this stuff! First off if you don't follow gocleanco on Instagram do it now! She shows you all the ways to use this stuff! My personal favorite is cleaning the walls, sounds crazy but it works amazing!!! Also leaves the whole house smelling fresh and like you did laundry all did haha

I've been using tide powder for my cloth diapers for almost 3 years and have just needed to buy more so this is my first time using the new formula. It's HORRIBLE! My cloth diapers are not getting clean at all. It's frustrating when a good thing is changed and is made worse. This has been a major complaint amongst the cloth diapering community.