Customer reviews for Tide HE Ultra Powder Laundry Detergent (254 oz., 180 loads) forNew SMELL is terrible
We have always used powdered tide and the smell was always good, not too strong but just enough to give a clean laundry scent after drying. Im sensitive to smells so this is a big factor for me since I easily get migraines. The new smell is TERRIBLE. It's incredibly perfumey and floral, instant headache. What a mistake though, definitely never purchasing again unless the scent is changed back.
We’re sorry a loyal Tide fan like you is having this experience, and we hope you’re feeling better. Safety is our top priority, and we can assure you that all of our products have been thoroughly evaluated to be safe when used as directed. We’ll be sure to pass your thoughts along to the rest of our team. In September 2021, we did update our Tide Original powder detergent, and the perfume system upgrade adds freshness technology for a nice scent during laundry and more scent after the clothes have dried. We’d like to gather some more details for our Safety Team, so please give us a call at (800) 879-8433 when you have a chance.
I had been using Tide for at least 30 years. When you switched the original scent quite a few years ago, at least the Mountain Spring smelled like the original and I stayed with Tide. Then you switched the Mountain Spring scent, so I switched to scent free (after I used up all the old mountain spring scented liquid I had stored up.) I find the scent free pods do not clean as well. I have to use more pods than recommended to get the clothes clean. Recently, I stayed at my daughter's house. She uses the current tide original pods. I couldn't fall sleep because the sheets smelled so strongly of the detergent. And, it gave me a bad headache. I washed the sheets multiple times with scent free but could not get the smell out of the sheets. Why haven't companies learned from the Coke disaster. Don't change the formula of a popular product. Now I have to look for detergent from another company.
Your safety and satisfaction are of the utmost important to us. We're so sorry to hear about this, and with the numerous quality and safety checks we have in place, this isn't something we'd expect. We recommend using our Tide Power PODS™ FREE Hygienic Clean Heavy Duty. There's a high level of surfactants, polymers, enzymes and chelants to deliver a deep down hygienic clean. We take reports like this seriously, and we'd love to hear from you about this, and share more about those Tide PODS™. We can be reached at (800) 879-8433.
Smells
You keep changing your formulas and have pushed me right out from using any of your products. You changed your original scent years ago and I could not get that scent out of my clothes. I started using the unscented that doesn't work at all and I started mixing detergents. You have even done this with Downy. Good bye. You have lost a 35 year customer.
We're disappointed to hear this after your 35 years of loyalty. Our Quality Team is continuously working hard to improve our products to better meet the needs of loyal consumers like you. We hope you’ll share more of your thoughts at (800) 879-8433 because we’d like to learn more and see how we can help!
NOT "original scent"
Why fix something that isn't broken? I grew up on original scent tide, but unfortunately now my entire family has insisted on changing detergents. So disappointing. What's funny is the majority of those leaving feedback reflect the same SCENTiment (see what I did there?...). Please consider a CocaCola move, and go back to the classic tide scent. Thank you.
-We appreciate your lifelong loyalty to Tide the time you've taken to leave your review. We'll definitely let our team know how you feel about the scent upgrade. If you have any questions, or if we can help you further, please give us a call at (800) 879-8433.
ITCHY, STINKY PRODUCT
I had been a devoted, faithful Cheer Powder user for my entire adult life (over 40 years) until a group of intelligent individuals at the parent company decided to end it's advertising and, later, stop producing it entirely (way to go, people). My grandmother had been a Tide Original Powder user for many decades. In years past, Tide Original was my backup brand for periods of time when Cheer Powder wasn't available. Recently, I bought a box, expecting the same old Tide Original that I grew up with and had been known to enjoy in years past. I couldn't use it -- had to give it to a neighbor (who has since thrown it out -- can't use it, either). The smell is now strong and offensive compared to the true, old school Tide Original and it makes us itch really bad. I read the directions to ensure I was using the product correctly. No dice. That stuff is just plain awful. Again, way to go: First, you discontinue Cheer Powder and now you've ruined my backup detergent, as well....
We appreciate you giving us a try and for your grandmother’s years of loyalty. Consumer feedback is taken into account to create changes that we believe everyone would love and we’re sorry you felt this way. Safety is our top priority and we hope you’re feeling better. Thank you so much for sharing your comments, and we'll be sure to share that you'd like to see the past version of the Tide Original scent brought back. Please feel free to reach out to us at your earliest convenience, we'd like to collect further details from you about your experience. You can reach us Monday through Friday, 9:00am - 6:00pm EST, at 1-800-879-8433. Thank you, and we look forward to hearing from you.
Horrible Smell
New scent is awful! If you are going to change the scent create a new label. The liquid original scent smell is overpowering so I switched to powder. Now the powder has a new "original scent" that was snuck in. When I see friends I don't want to smell what detergent they use as their cologne or perfume. Ridiculous. Don't change something that people have loved for years and years. Do these comments really get shared with the research and development departments? People are upset. Do something!
We never want to upset a loyal Tide Fan who has embraced all our versions like liquid and powder. We appreciate your input and will be happy to let our team know that you find the scent to be too strong. If you have any questions, or if we can help you further, please feel free to give us a call at (800) 879-8433.
It's not "Original" when you change it!
I can't recall when I began using tide laundry detergent. College perhaps.. It's been at least 20 years. I now have to end this relationship. One of us changed for the worst and it wasn't me. Why, why, WHY do marketing people believe successful things MUST be changed? Did sales of original tide decrease during the pandemic? Very unlikely... Anyways, the new "improved" yet unannounced change has left me with clothes smelling so strongly I cannot wear them and have to store them in my garage. The smell began to overwhelm my entire 2400 Sq ft house with just a single laundry basket of clothes. I tried washing again with just warm water and double rimsing in both my top-load and HE machines. Natural fibers do better but I fear I'll have to donate and replace several hundred dollars of synthetic fabric athletic training clothes. I can't breath in that much smell. Who on earth convinced a corporate board this was a BETTER let alone a good idea?! We already smell like shampoo, soaps
We're sorry to hear that one of our loyal fans doesn't like the enhanced Tide Powder smell. Whenever we make these important decisions, we do extensive testing to ensure it's just right for our new users and old fans alike. We'd love to hear from you about this, and we'd like to hear your thoughts about this change. Please give us a call at (800) 879-8433.
Scent is not the same!
I have been looking for the original scent and this isn't it, I thought I had a bad batch so ended up buying another and sure enough it smelled the same. You guys should definitely bring back the old classic scent as it smelled fresher and not at chemically as the new one.
We appreciate your loyalty and want you to know that alot of research, and consumer feedback, is taken into account to create products we believe everyone would love. If you are looking for the Tide Original scent we recommend trying our Tide Mountain Spring, as it is similar to the original Tide scent. Thank you so much for sharing your comments, and we'll be sure to share that you'd like to see the past version of the Tide Original scent brought back.
Love it but only wish...
When I purchased the new washer, I used tide as it was the only one in the area available that was rated HE. I was concerned and didn't want to leave the brand I've been become accustomed too but thought what a better time to try something new and I was glad that I did. The clothes come out great! I was sad to see that it didn't come fragrance free given my sensitive skin -- it didn't irritate my skin but I prefer not to have the smell -- although I'm getting accustomed to it
Tide Original now with a new STENCH!
Please fire whoever decided to change the Original Scent Tide powder to whatever horrific stench this nightmare is. My family has been using Tide since the 70's and never had a problem. Now, even after leaving the box in the garage for 2 weeks it still reeks of a chemical spill. On top of that, the smell won't leave the clothes even after repeated washings (4) without any detergent! Please go back to the Original formula and save the "updates" for other products designed for heavy smokers who live next to landfills. Also, your responses to comments are ridiculous when you read over the literally hundreds of negative reviews on this page. LISTEN TO YOUR ACTUAL CUSTOMERS!!! (And yes, I know how ridiculous it is to be shouting on a detergent review!)