[This review was collected as part of a promotion.] My teeth and gums feel fresh and clean...did also whiten my teeth! Much better than I expected... I cant wait to see how much my teeth bling after prolonged use. The taste was good, not great but not bad

[This review was collected as part of a promotion.] The whiting in the Advanced Optic White has power! After a couple of uses, my teeth are whiter and brighter. My husband even commented on how my smile seems more open due to my teeth looking healty. The taste is not overpowering, which i like. It is subtle, not overly minty or stingy, especially since having the hydrogen peroxide. I highly recommend especially if you are scared to smile as your teeth are not as white as you would like. This product will help!

[This review was collected as part of a promotion.] The Colgate Optic White Advanced toothpaste left my teeth feeling clean and whiter. The foaming action of the hydrogen peroxide leaves a refreshing feeling in your mouth. I was pleased that it did not cause tooth sensitivity as some whitening products can.

[This review was collected as part of a promotion.] I liked this product because it had a nice strong minty scent and my mouth felt clean afterwards. I liked that it was Optic White and would help with whitening my teeth so there was a double advantage when using!

[This review was collected as part of a promotion.] The Colgate smells like mint, and helps with the stain. When used, the Colgate Optic White Advanced that I received for free, gives off heat (burning sensation) in the month. This heat was also felt on the tongue, and it prevented me from getting that mint flavor (that I smell) as a taste. On the other hand, the burning simmers after brushing for a while. In addition, it felt like a deep clean is done every time I'm finish brushing my teeth. I like that the Colgate helps with the stain but wish it had a more favorable taste with less heat.

[This review was collected as part of a promotion.] I got the opportunity to try the Colgate optic white advanced toothpaste and it's really good let my mouth so fresh and it feels so soft to my teeth and with a tiny amount make a lot of bubble. I havent seen a notable result in the part that bright the teeth. I will keep buying it.

[This review was collected as part of a promotion.] I loved this toothpaste! I am a daily coffee and soda drinker and that can leave my teeth looking less than sparkling white. Just daily use of this toothpaste helped to brighten my teeth quite significantly.

[This review was collected as part of a promotion.] Hydrogen Peroxide is good for cleaning your teeth, so I liked that this toothpaste had it in the this formula. The taste is also better than most whitening toothpastes which I really liked. Didn't see any difference in whitening yet, but will keep using.

[This review was collected as part of a promotion.] I'm not a fan of paste-toothpaste. I prefer gel. So, I don't even buy unless it is a gel. I wouldn't e never even tried this unless I was sent the sample but I'm glad I did because I actually love it. I taste great and gets my teeth cleaner than any other toothpaste I've ever tried. Also, I just recently had my teeth whitening at my dentist and this toothpaste has allowed my teeth to remain white even though I smoke. It's great!

[This review was collected as part of a promotion.] I used the Colgate Optic White like I would any other toothpaste which is two times a day at least. The product whitens the teeth inside and out. The enamel safe teeth whitening is good for daily use. The hydrogen peroxide leaves my mouth feeling clean and fresh. The fluoride helps protect against cavities.