[This review was collected as part of a promotion.] Colgate Optic White Advanced toothpaste is great for rapid whitening results. After just a week of use, my teeth are already looking whiter and brighter. Brushing with this toothpaste is so much easier than using whitening strips. Love this stuff! Highly recommended for anyone who doesn't want to go out of their way for a whiter and brighter smile!

[This review was collected as part of a promotion.] I drink a lot of soda, so my teeth aren't always the whitest. This product definitely has helped in just a few days. I feel more confident in my smile. It also has a decent flavor, and it makes my teeth feel clean. I love this product.

[This review was collected as part of a promotion.] I love Colgate! Optic white from Colgate is what I have always been using since the pandemic. It is helpful to keep my teeth healthy and clean. It tastes very good, leaving my breath fresh for a good while. All good. Love it!

[This review was collected as part of a promotion.] I used the Colgate Optic White Advanced toothpaste for a couple of weeks. While I was using it I really feel like it did help make my teeth whiter and helped to make them cleaner and stronger. I brushed twice a day and then as needed.

[This review was collected as part of a promotion.] This toothpaste was very interesting. It warms up quite a bit in my mouth with an electric toothbrush and I've never experienced another toothpaste that heats up like that. The scent kind of reminds me of Bengay but it isn't too bad. My mouth does feel clean afterwards. I used this in the mornings and my regular toothpaste in the evening for a couple weeks and am noticing my teeth are looking brighter. I like this whitening toothpaste better than Crest White Strips because the strips caused a vertical hairline crack that is in my two front teeth to become very visible in the light. It faded again over time but was kind of scary at first and looked horrible. The toothpaste is more mild and I will continue to use it occasionally to keep my teeth a little whiter.

[This review was collected as part of a promotion.] I had the chance to try Colgate Optic White Advance free in exchange for my honest review. This is my first time trying this toothpaste and I really loved it. The taste was great and not strong at all. My teeth feel so clean and mouth feels fresh. I can see my teeth slowly getting whiter and I will continue using it for months to see how white my teeth get. It is supposed to whiten up to 4 shades,so I am excited. I would highly recommend this to at least try it like myself.

I have ventured away from Colgate only a handful of times in my life and within days of a new bottle of Colgate advanced optic white, I see a difference. This toothpaste freshens breath and visible leaves my teeth whiter with a smile that is something I can feel confident about.

[This review was collected as part of a promotion.] I recently had covid so I do not have taste to be able to explain the taste. My mouth feels like it is minty when using. But i can not taste it. I did brush my teeth with my regular toothpaste then used this one. I can feel the difference in texture. My regular toothpaste seemed smooth and kind of slimy. This one feels like it is actually cleaning my teeth. I definitely felt a difference between my old toothpaste and this one. I did not feel as clean with my old paste. Moving forward, i plan on buying this toothpaste again. I especially want to be able to have that fresh flavor that i was so used to in the past. Hopefully my taste comes back soon so i can get the full effect of this toothpaste. So far...i do like it. I did feel my mouth cleaner. PS...I do know this is supposed to be a teeth whitening toothpaste. But i like leaving my honest review and i have not used it long enough to compare shades yet.

[This review was collected as part of a promotion.] This is my new favorite toothpaste. First day my teeth felt so clean. Other toothpaste I've used don't come close to the clean feel. Over time I've notice my teeth getting shades whiter. I've been looking for a toothpaste that really whitens and now I've found what I've been looking for Colgate optic white advanced. Thanks Colgate!!

[This review was collected as part of a promotion.] I liked this product. Very minty, and I love a toothpaste with whitening. I like the consistency, however, I like a little more paste than this was. To me it was somewhere in between a paste and gel. I love the Colgate brand, and have used it for years and years. I will definitely continue to buy, but I think I like what I use better. Great product though...and whitening is always a bonus!