I tried Magnolia -Star pure vanilla because McCormick's pure vanilla price has increased way to much and I'm so glad I did. Love the smell and taste so much better that I immediately reordered another bottle.

My regular brand was out of stock when I first purchased it. It has quickly become my "regular" brand. Excellent product with great flavor (pun intended).

Magnolia-Star is a very good extract! I would give it 5 stars if it had a better top/dispenser on it! It pours too fast which means it gets wasted quit a bit!

Vanilla extract has become very expensive and this brand is the real thing and is finally affordable for me to keep in stock for random baking experiences. Thank you Sam's Club!

I purchased this for a friend that bakes a lot of cakes and cookies for others and she thought it was good other than she had to use additional to get the full flavor.

You know how it is with Pure Vanilla Extract - awfully expensive, but absolutely needed. This vanilla is good, and the price is good. Also, I like the larger bottle - it lasts longer.

I only buy real vanilla extract, none of the artificial flavorings for me. I wish this product had an opening that made it easier and more accurate to measure.

Great vanilla product and the best price. I used to use imitation vanilla flavoring until I found this at Sam’s Club. Now, I will continue buying and using this.

Real vanilla is so much better than imitation. I was hesitant to buy this brand as I had never heard of it. But after trying it I think this brand is as delicious as the other brand I used to buy

Very good and smooth.