Dawns my favorite dish soap. It works so so well and I don’t have to waste a half cup worth of soap in order to do a sinkful of dishes. I also love that their normal size is big enough to last me a month or two. This works even better that the normal, leaving my dishes flippen sparkling!

I don't remember a time I didn't use blue Dawn. However, the " new clean scent" is awful I am now looking for a new dishsoap. I couldn't even use the bottle I had because the smell is so unpleasant. Also tried the "fresh rain" and was equally disappointed. Not certain why the original was replaced as opposed to just releasing an additional scent option, but I have now wasted money on 2 bottles I can't use. Dawn does clean better in my opinion, but the new smell is too unpleasant too keep using it.

The original Dawn Platinum stated it cleaned 48 hour stuck on food. I never let dishes sit that long. But, I do know it easily cleaned burnt on food after soaking less than 30 minutes. I still have about an ounce left from the last bottle, that I was fortunate enough to find. The new Platinum is disappointing. The foam works better than the new version, definitely not nearly as well as the original. More expensive too. Any chance of bringing back the Dawn ultra Platinum, bleach alternative that "Powers Away 48hr Stuck On Food In Seconds"

[This review was collected as part of a promotion.] I have not tried the various scents. Not available in my area yet. I have to say this is the BEST DAWN ever. Thank you for developing help to save our wildlife. My hands are softer each time I use it.

Dawn is great for more than washing dishes. It attacks grease on dishes in no time. I like that platinum is concentrated so you only need a little, depending on your load of dishes. I tend to use it to spot treat stains, and clean the bathroom. It doesn’t leave a residue film like some clean products.

I recently just purchased this cause I seen it was new I am abscessed with this type of Dawn soap. I let my dishes so because I had a lot of build up on one of my pants I swear it was soaking for maybe 10 minutes I went back and it was so so clean it was ridiculous. I highly recommend

[This review was collected as part of a promotion.] My family has tried every brand on the shelf and Dawn Platinum is the best! I cook for seven to eleven people on a weekly bases and this stuff gets the tough, baked on, use your muscles to scrub off crud. I will never use another product. Dawn not only gets the crud and grease off your dishes, it gets it out of your clothes and car upholstery too!

This is the only dish detergent that I use!! I only use the antibacterial one in green Apple! I love the fact that it's killing germs on my dishes! A little goes a long way!! Lasts a long time! Also the fact t that dawn saves wildlife is a wonderful thing.

Honestly I don’t know who would buy any other brand of dish soap. I only have to put a little bit on the sponge and it lasts a whole sink full of dishes. There’s no residue or spots. I literally buy this in bulk an even have a travel size for camping.

Unfortunately, the company has opted for a fragrance that can only be described as reminiscent of an old lady's perfume. This overpowering and outdated aroma lingers not only on your dishes but also throughout your kitchen, making the post-meal cleanup process less than pleasant. What was once a task met with neutral scents or even refreshing aromas now feels like a journey back in time to a perfume counter of the past, where such heavy, floral scents might have been more at home. This choice of fragrance significantly detracts from the user experience, overshadowing the soap's commendable cleaning capabilities. It's disheartening to see a brand renowned for its reliability take such a misstep in product development, prioritizing a scent that may not appeal to a wide range of consumers. Hopefully, Dawn will take this feedback to heart and consider reintroducing the classic, less intrusive scents that many have come to know and love, or at least offer a variety that caters to different preferences.