My dogs didn’t like other premium dog foods. They would look at the dog food and not eat it till they were really hungry. I bought the true instinct and they loved it.

I bought this food in hopes of helping my 20 year old lab with her arthritis and weight management She loves it and is so happy and more energetic that before Thank you I want as much time with her as I can

It's so hard to find kibble that doesn't contain phytoestrogens. This one is a great value and meets my criteria. But the most important thing is that my dogs love it!

My dogs love this dry food. Even with premium brands, I'd have to entice my picky collie to eat. But now I hand out the "meaty" morsels like a treat before I feed and my picky eater eats as soon as I set his bowl down.

My Golden Retriever loves this food. Started buying Blue Buffalo, but started to make him sick. Switched to this brand and he just devours his full plate. The food smells tasty and is very crispy!

[This review was collected as part of a promotion.] Both my dogs like this blend of turkey and venison. My border collie was all up in the sack getting every last crumb!

[This review was collected as part of a promotion.] Got this one for my picky grand pup and he seems to enjoy it so far. Doesn't seem to be bother his stomach at all

[This review was collected as part of a promotion.] This is my dogs favorite dog food and flavor! He can't get enough of it! I switch between the fish flavor sometimes, but always go back to this one.

[This review was collected as part of a promotion.] Tried this flavor for the first time and it has become my dogs favorite flavor ! They love this one !

[This review was collected as part of a promotion.] Both of my labs love this food! Highly recommend, they've tried 2 or 3 different flavors, but the Turkey&Venison is their favorite!