This was the first whitening product I've ever used. I began using this toothpaste a month before I got my braces removed in high school. I was worried about having stains on my teeth after they were removed, but I saw no stains on my teeth because I stated using this product before hand. After my braces were removed I began using   Crest 3D White Luxe Professional Effects Whitestrips Teeth Whitening Kit , and was happy with the results, because not only were my teeth now straight, but they were white!!! I recommend this product. 

I love this product it makes my teeth fell nice and fresh after and u really get your expectations for white teeth I don't think I would need to improve anything with this product I love getting it and will continue to do so I recommend this product for alot of people or anyone who is looking to feel fresh

I am a former smoker and drink coffee every morning daily use of this toothpaste has helped me keep my teeth from turning yellow and since beginning to use it I have also noticed that my teeth have become a shade or two whiter. A huge plus to this toothpaste is that my teeth feel protected through out the day even after I eat lunch.

This toothpaste helps your teeth's to be white but I don't really recommend this to people that have sensible teeth's , esta pasta de dientes te ayuda tener dientes mas blanco pero no recomiendo esta pasta de dientes a personas con dientes sensibles ☺️

Ever since I started using this toothpaste, I've gotten tons of comments about how white my teeth are. I use it in the morning and evening every day, and sometimes I also use whitening strips, but not often. So this toothpaste must be pretty effective.

I've been using this toothpaste for over 10 years. My teeth are always pearly white and my mouth keeps a fresh feeling for longer than average. I have tried other toothpaste brands before but this one leaves the most clean feeling out of all of them.

I am a dental assistant and I absolutely love this brand and this product! After and during teeth washing it feel so clean and soo fresh! I've use other tooth paste and I don't feel like I just spent the time washing my teeth and getting that fresh feeling.

I like to buy this toothpaste for helping to maintain my teeth being white. Now they don't actually whiten your teeth necessarily but if you get the crest whitening strips it helps to use both together. The toothpaste is a reasonable price. You can get a box of 1 or 2

Another great whitening toothpaste. I'm really into whitening toothpaste with my teeth easily turning yellow since I drink my coffee in the morning. But this keeps it smelling good and looking good. When I want them really white I use it 3 times a day.

Makes my smile visibly whiter and have used for years. I recommend to my mother and she noticed a different too. Worth the price and is effective. It gives a good clean and overall can not complain. I do recommend a fluoride toothpaste as well just as an extra boost to protect against cavities and floss!