This is my go to tooth paste. I have tried different ones in the past, but they do not compare. This leaves me mouth refreshed and my teeth clean. It has cleaned all surface stains that I have. That's what's important to remember when buying a product like this. It cleans surface stains. It can clean discoloring from under the surface.

I can't say I've used many other toothpastes recently to compare but I always buy this type. I love the flavor of it, and I do find that it keeps my teeth whiter than other toothpastes in the past that I've used. Combined with the mouth wash I think it gives good whitening results.

Okay, I drink a lot of coffee and tea so I need a powerhouse toothpaste to whiten my teeth. I have tried more expensive brands but I always come back to this brand. It makes your breath fresh and really does whiten your teeth. If you combine it with the mouthwash it really does tackle the stains associated with coffee, tea and anything else you throw at it.

The only toothpaste I will use! The whitening agent is effective and I love that they offer the guaranteed whitening or your money back. I combo this with the whitening mouth wash and between the two, your teeth are pearly white and breath is left fresh as ever. I have never had a cavity so I swear by it!

This is my favorite toothpaste! Because of my medicine i have insanely sensitive teeth and honestly this works better for me than sensodyne. It leaves my teeth feeling amazing and makes my breath smell amazing for more than just am hour after unlike some toothpaste.

Best toothpaste always has help me keep my teeth white. My family loves it as well. I recommend it to my friends. Wouldn't really improve as much cuz it works great as it is. Pros it works amazing, cons not really. I buy it every time haven't change it.

This toothpaste has brightened my teeth instantly. I have used other toothpastes when out of this one and noticed when I started using it again how much more it brightens than other toothpastes. It has other flavors so I feel like there is one for everybody.

This is the only toothpaste I use! It tastes the best and leaves your teeth feeling very clean. I also like how it has whitening properties to it and have found it is good for surface stains. Overall I would recommend it to anyone looking for a whitening toothpaste that won't make your teeth sensitive.

I have been using this toothpaste for years. Firstly, I love the minty-ness of this. A lot of toothpastes are minty at first and then the feeling dies down. This one is not like that! Secondly, I don't have super white teeth, but my teeth have not been yellow since I've started using this. It maintains my teeth especially after using whitening strips.

I love this toothpaste! After every use my teeth always feel really smooth as clean! Some brands don't leave your teeth with that feeling. It feels like I just got my teeth cleaned at the dentists office! It's absolutely amazing. Not only that but it has a nice taste. Some toothpastes have a weird taste, despite meaning to taste like mint. This leaves my mouth minty fresh! I also noticed a difference in the color of my teeth. They definitely whitened over time (it does NOT happen overnight), and I noticed the color shifting back to be more yellow after not using this for a while.