We’re glad you noticed our new improved, lightweight formula that offers up to 72 hours of moisturization! Our Johnson’s® Baby Pink Lotion formula has been upgraded, now offering up to 72 hours of moisturization and a lightweight, non-greasy formula that absorbs quickly into the skin. This lotion is easy to apply and provides enhanced moisturization compared to the previous formula. The new scent of Johnson’s® Baby Lotion features a similar nostalgic fragrance, including notes of rose, musk, and powdery. We made this change with consumers in mind and conducted testing that the new scent is more loved than the previous scent! We appreciate your feedback and have passed it along to the appropriate team.

We’re glad you noticed our new, improved lightweight formula that offers up to 72 hours of moisturization! It was a priority to upgrade and revolutionize the scent of our baby lotion. The new fragrance has similar iconic scent notes, including rose, musk, and powdery, but is milder and more comforting than the current scent. We made this change with consumers in mind and conducted testing that the new scent is more loved than the previous scent! We appreciate your feedback and have passed it along to the appropriate team.

I’m truly sorry to hear that you’re disappointed with the new scent of the lotion. We understand how important familiar scents can be, especially when it comes to products you trust for your family. Your loyalty over the years means a lot. We’re glad you noticed our new improved lightweight formula that offers up to 72 hours of moisturization! It was a priority to upgrade and revolutionize the scent of our baby lotion. The new fragrance has similar iconic scent notes including rose, musk, and powdery, but is milder and more comforting than the current scent. We made this change with consumers in mind and conducted testing that the new scent is more loved than the previous scent!

Thank you for your previous loyal usage of our products! We’re glad you noticed our new improved lightweight formula that offers up to 72 hours of moisturization! It was a priority to upgrade and revolutionize the scent of our baby lotion. The new fragrance has similar iconic scent notes including rose, musk, and powdery, but is milder and more comforting than the current scent. We made this change with consumers in mind and conducted testing that the new scent is more loved than the previous scent! We appreciate your feedback and have passed it along to the appropriate team.

Thank you for your continued usage throughout the years! Our Johnson’s® Baby Pink lotion is a lightweight, non-greasy formula that offers up to 72 hours of moisturization. It was a priority to upgrade and revolutionize the scent of our baby lotion. The new fragrance has similar iconic scent notes including rose, musk, and powdery, but is milder and more comforting than the current scent. We made this change with consumers in mind and conducted testing that the new scent is more loved than the previous scent! We appreciate your feedback and have passed it along to the appropriate team. If you are looking for a thicker moisturizer, we would love you to try our Bedtime Cream. It has a rich, creamy texture and moisturizes for 72 hours.

Thank you for your loyalty over the years! Our Johnson’s® Baby Pink Lotion formula has been upgraded, now offering up to 72 hours of moisturization and a lightweight, non-greasy formula that absorbs quickly into the skin. This lotion is easy to apply and provides enhanced moisturization compared to the previous formula. The new scent of Johnson’s® Baby Lotion features a similar nostalgic fragrance including notes of rose, musk, and powdery. We appreciate your feedback and have passed it along to the appropriate team.