[This review was collected as part of a promotion.] I love this baby lotion! The smell is not too strong, it's a baby friendly smell, subtle and light. Keeps my daughters skin feeling smooth all day. Easy to apply and the bottle is nice and thin but also durable. Leaves my child's skin soft and smelling good.

[This review was collected as part of a promotion.] This Johnson's baby lotion with aloe and b5 keeps your skin soft, smooth, and hydrated. Gentle scent, perfect for sensitive skin. Light texture so it doesn't feel heavy on your skin. Easy-to-use bottle as well.

[This review was collected as part of a promotion.] ​This lotion with aloe and vitamin B5 is a wonderful addition to our daily routine. It is very gentle, lightweight, and leaves skin feeling soft and hydrated without any greasy residue. I love that it has no added parabens or dyes, making it a reliable and comforting choice for my baby. Highly recommend!

[This review was collected as part of a promotion.] This lotion is wonderful! The new formula with vitamin B5 and aloe is perfect for keeping skin moisturized and strong without any heavy ingredients. It contains no added dyes or parabens, making in incredibly gentle on sensitive skin, and it absorbs in seconds. The 13.6 oz bottle lasts a long time. It is officially become a must-have in our daily skincare routine!

I have used the Johnson's Baby Lotion for 50+ years. I use it as my main moisturizer, and I used it on all of my children for years. The new fragrance is horrible. I hate the smell so much I can't stand it. Please go back to the original fragrance because the new stinks so much. Guess I will use Aveeno now. :(

[This review was collected as part of a promotion.] Finding a baby lotion that works for babies sensitive skin without making them smell like a medicine has been a journey. This stuff is a life saver, thick enough to heal rough patches but it is absorbed instantly so it isn't slippery by any means.

[This review was collected as part of a promotion.] As a mom, one of the first things I notice is the texture. And this new Jhonson's formula honestly surprised me because it feel so light, soft, and easy to apply. But honestly, I think my daughter loved it even more than I did. Hahaha She seemed to love the scent, and her skin felt moisturized without feeling heavy or greasy.

[This review was collected as part of a promotion.] Really quick to moisturize your skin. It felt light on the skin and quick to absorb. I have also tried it on my body and I enjoy it. My baby skin is a little bit sensitive, but I think it did well on her skin.

I have been using Johnson's baby lotion for the last 33 years of my life. It is only lotion I ever use. I am so disappointed that yet another product has decided to jump on the bandwagon of stupidity. My skin has been suffering the last few weeks and now I have to find something new - it's definitely not this new redesigned coconut oil farce. It's like getting a divorce from someone you really love and now you have to start dating again... You broke my heart J&J. My skin will never be the same. Best wishes to your company.

[This review was collected as part of a promotion.] We use this lotion for our 2 years old and she seems to be ok with it. We like that its applies easily and moisturizes her for a long time. We always use it after shower and before bed so she does not wake up with dry skin. Not much of a scent to it which is what we like to use for our child. Safety though.