[This review was collected as part of a promotion.] This Johnson's pink baby little has the softest, sweet baby-friendly scent. It seemed to comfort my baby when I applied it. The bottle is easy to use and it comes out without splatter or drips. It's gentle and absorbed quickly, without leaving a greasy residue. The amount I get out of the bottle is easy to control based on how hard I squeeze it. This is such a nice formula for moisturizing tender baby's skin. I like everything about it.

[This review was collected as part of a promotion.] This Johnson’s baby Lotion with aloe & vitamin B5 is a thin formula that is easy to dissolve in your skin giving you a good moisturized with a nice scent. This is great for newborn babies that provide 72hr of hydration. This new formula is better than the old one I feel that with less product you get a nice moisturizer in your skin.

[This review was collected as part of a promotion.] The lotion moisturizes the baby's skin very well, leaves a soft and comfortable feeling without being greasy. It has a good aroma, yields a lot and offers good value for money. The packaging is practical and easy to use. So far it feels durable and has not caused irritation or dryness.

[This review was collected as part of a promotion.] If we talk about fresh smells, this lotion wins without a doubt, its consistency makes its application and durability perfect for day to day. With perfect ingredients for sensitive skin and dermatological uses

[This review was collected as part of a promotion.] Johnson ‘s baby lotion with aloe&vitamin B5 is so gentle and moisturizing on my baby’s skin. It absorbs quickly, feels lightweight , and leaves the skin soft without being greasy. I love the light clean scent and how well it works for sensitive skin. Perfect for everyday use

[This review was collected as part of a promotion.] We love the Johnson and Johnson baby lotions in our house so much! It’s one of my favorite scents for baby products and we love how great it works!! It’s so long lasting, and I personally like the flip top compared to pumps and lids like BBW has because lotion doesn’t dry and get stuck when you try to use it. My kids are so sensitive to lotions/soaps but Johnson and Johnson’s never caused any breakouts or skin irritation!!

I have been a lifetime user of Johnson’s baby lotion… only thing as an adult I could use on my highly sensitive skin. Also the only product my kids could use. This has since changed since your formula change… the new lotion is sticky and makes my entire family break out! Also the scent is terrible! Over powering… if I wanted that scent I would have used baby magic because that’s what it seems you are trying to imitate. Bring back the old formula no need to change something so good! If not you’ve lost a lifetime customer

[This review was collected as part of a promotion.] My baby’s skin feels soft and hydrated , and shy even enjoys trying to apply it herself , which makes it part of our daily routine. The bottle is practical and easy to use , and a little goes a long way , so it lasts a good amount of time.

[This review was collected as part of a promotion.] Absolutely love this baby lotion. Smells like a new born baby, and feels so soft and smooth. Leaves my baby’s skin feels fresh and clean and I know it’s protected. Large quantity for a great value. Cute packaging, wish the flip top was a pump top.

[This review was collected as part of a promotion.] I am loving this JohnsonsBaby Baby Lotion! It is super easy to use. The bottle is a great easy design to be able to squeeze out the lotion. It applies and absorbs very nice and evenly. The smell is good a perfect baby smell.