They are great pillows. Very comfortable, nice cooling feature. The reason for 4 rather than 5 stars is as a primarily side-sleeper, it didn't feel that comfortable for me personally. My husband on the other hand has really enjoyed using them (sleeps every direction) so if you are a side-sleeper that needs a harder pillow, this isn't for you. But otherwise quite comfy. It reminded me of 4-star hotel pillows.

The inside of these pillows are similar to the “my pillow”, which is like pieces of stuffing. It’s soft and a good lounging pillow, but the stuffing separates when you lay on it too long. I woke up multiple times throughout the night and had to fluff it up. I do prefer a more firm pillow than this.

I found it difficult to fall asleep on this pillow. It’s comfortable at first, but being a side sleeper I’m bothered by the “crackling” of the fibers as the pillow forms to your head. Once it does settle, I feel it’s too soft to give good support. That being said, it’s the perfect pillow to put behind your back for support that’s just right. I would’ve loved these when I was pregnant to support my belly and back.

As someone who struggles getting in just the "right" position to sleep, these pillows have been God sent. They are so comfortable, you can feel the gel but its subtle enough that you forget about it. I'm a very hot sleeper also, so the fact that they don't get hot is awesome! I've been able to fall asleep so quickly, and I stopped waking up with neck pain. These pillows are the best!

I think it's important that I start with we have a King sized bed and typically use the larger King option for pillows too. I forgot how much smaller the standard/queen size are and I was nervous at first. To give them a fair chance, I put away our other pillows and only used one of these each. I gave them until the next evening and a good fluff (as suggested in the instructions). I was shocked with how good I felt after a night of sleep. Having the foam as several chunks versus one solid piece was surprising quick to adjust too and successful for my support/comfort. After about 3 days it wasn't as awe inducing but the instructions do suggest a daily fluffing of the pillows and that just isnt a habit I have (or care to form honestly lol). It does feel better after a fluff so perhaps with better "pillow maintenence) it could be awesome! I would call it well work the price point though!

Used the Serta Cooling gel memory foam pillow the night they arrived, and every night since. I am a hot sleeper and they helped keep me cool throughout the night. I did not wake up as often to flip to the "cool" side of the pillow to go back to sleep.

I really like the firmness of these pillows! They are a good in-between of soft and firm and seem to hold their shape really well. Sometimes I wake up with neck kinks, but I have avoided that with these pillows. I am a little disappointed because I was really excited about the coolness feature, but I dont seem to notice any of that after using them consistently the last few nights. I still think these are nice and comfortable though!

I’ve often found that pillows are a difficult buy, particularly since everyone has a different sleep positions. I’m a side sleeper and my wife is a back sleeper. We had a good nights sleep which is unusual with a new pillow. Not sure how these would work with a stomach sleeper but these are hotel grade at a good price.

THE PILLOWS ARRIVED PROMPTLY. THEY DO HAVE A COOLING EFFECT WHICH IS GREAT FROM ME I HAVE HOT FLASHES. THEY KEEP THEIR FORM AND DON'T FOLD UP AND LOSE SHAPE WHILE LAYING IN THEM.VERY HAPPY WITH THE PRODUCT, WE HAVE SEARCH FOR YEAR FOR THE PERFECT PILLOW AND I THINK WE JUST MIGHT HAVE IT IN THESE.

This pillow is truly epic. In full transparency I run warm at night, think like a hibernating bear. I’ve always had issues finding pillows that keep me cool, until now! These pillows have yet to warm up on me and cause an interruption in my sleep cycle. They are firm and comfortable. Give the me ample support my head and neck need to sleep comfortable at night. Going to recommend to all my family and friends.