Thanks, Dan, for sharing your thoughts regarding your recently purchased 32 pack of Charmin Ultra Soft Toilet Paper. We're sorry to learn you're not completely thrilled with them. While we have reduced the number of squares per roll, in an effort to keep consumer costs as unaffected as possible, as the price of raw materials continues to increase. The thickness of our tissue has not been affected, so the performance of your rolls should be as stellar as always. Know our Bears are happy to help you, "Enjoy the Go". Give us a call any Monday through Friday, from 9 AM to 6 PM, EST. Our number is 1 (800) 777-1410.

We hope you're enjoying the elegant "Smooth Tear" innovation that was recently introduced to Charmin Ultra Soft, Deborah. This feature is designed to make ripping the paper off the roll easier than ever before. The cost of raw materials has been steadily rising, and any increased cost is a direct result of that, not of this change. If you'd like to share more, we're here to make you happy at 1 (800) 777-1410. Give us a jingle any Monday through Friday, from 9 AM to 6 PM, EST.

We appreciate you sharing this and are so beary sorry your toilet paper isn't tearing at the perforations, John. Our new Ultra Soft Rolls should include the Smooth Tear scalloped edges to give you less hassle while you enjoy the go, and we shut down our lines during manufacturing to ensure the mechanics are working smoothly. We're sharing your comments with our Product Team and want to gather more details on your products and help with your purchase. Call us at 1-800-777-1410, M - F, 9 a.m. to 6 p.m. EST, and we'll gladly assist you further.