I received a sample of this product for free from Influenster, in exchange for my honest review. I had a huge tub of clothes that I let sit for a couple of years. The clothes had been packed since we lived in an apartment whose previous tenant smoked like a chimney, so they were packed away already smelling bad and came out smelling worse. For the last year, I've washed items but they never stayed smelling good. The stale smoke smell always came back. One wash with our low-scent homemade detergent and this Downy product, and my favorite Christmas shirts smell totally normal again, and have stayed that way for a few weeks! I'm so thrilled!

[This review was collected as part of a promotion.] This product was definitely not what I expected. I'm not usually a fan of fabric softeners, I thought my dryer sheets were enough. Turns out I was wrong. I tried this product on my towels first. They came out so incredibly soft. I thought I had bought new ones. Then I tried it with my regular clothes. I could smell It throughout the entire day and they felt so soft.

I have been using Ultra Downy in April Fresh scent ever since I received it in my Influenster VOXBOX and I have to say that I'm pretty impressed! My clothes end up having the most delicious scent and they are very soft!!! Totally love it...I ran out of my sample size pretty quickly...I think I was using a bit much, so I had to buy one with my own money. Now, I'm using as recommended and I cant tell that it would last a good six months! Totally recommend the product in this scent!

I have always loved Downy and the way it makes our clothes smell. I received Downy® Fabric Softener for free, but all opinions are your own. I used Downy on my husbands dirty smelly work clothes, he works in a factory that has no air condition and he works with fiber glass. The smells on his clothes when he gets home is horrible, thats why I love Downy. Downy always get the bad smell out and makes his clothes soft again. There is nothing else I will use, Thank you for a wonderful product.

I loved this the first time I used it! Its soft and smells so good, it leaves my clothes feeling fresh and clean, not heavy and greasy like some softeners do! Would recommend this to anyone! I did test this product for free, but all of my opinions are my own!

[This review was collected as part of a promotion.] I tired this fabric softener with our bed sheets, and they smell amazing. I have never quite liked the fabric of the sheets I chose to use with this product, but it softened them up so nicely! The scent is so nice on the pillow cases, as well, and not too overwhelming. I would say I will never again wash my sheets without them, but the price may not allow that. Only reason for 4 stars.

This was my favorite product. The scent was one I used throughout my home in many ways. The new scent is not good! It's strong and too floral. I'm sure some people like it and you guys could have created as a new scent and called it April Strong but please bring back the old scent!

[This review was collected as part of a promotion.] I love fabric softners in general but Downys New improved fabric conditioner is terrific. I have used the entire bottle already! It makes my clothes seem brighter and smell great. I used a clean towel that I had used downy on to dry my wet dog and I thought for sure that my towel would smell like wet dog when I was done but it actually still smelled like downy Which was amazing and a complete surprise. I would definitely use this product in the future!

I was able to test this product for free via #influenster. I am thrilled I was chosen BC I have now settled on my 'go to' fabric softener. It made my family's clothes smell amazing & soft. It is also affordable which is an added bonus. I look forward to purchasing this weekly when I do my shopping. I also use downy to make a homemade air freshener as well!!

[This review was collected as part of a promotion.] Downy has always been the fabric softener we use in our household. The classic April Fresh scent is my absolute favorite. My clothes are so soft and smell amazing even weeks after I’ve washed them using Downy. Compared to other similar products this one is always no.1 on my list. The quality is also top notch! The consistency is not watered down and is safe for my High Effeciency (HE) washer. I’ve used other brands previously that have clogged my softener dispenser... I’ve never had to worry about this using Downy! In addition, I don’t like to iron and notice a dramatic difference in wrinkle reduction from when I do use Downy to when I do not. In my opinion nothing is more satisfying than when you pull a freshly washed towel from the dryer and breathe in that amazing fresh scent you only get with Downy. I also love that even weeks after towels, sheets or clothes have been washed they still keep that satisfying aromatic bliss you only get with Downy fabric softener. Being a dog owner this is a big deal to me since doggies tend to be stinky. When I use Downy I never have to worry about having that doggie funk on me. This is another big bonus for me! I recommend this product over any other competitor out there! I also love when someone asks me what perfume I’m wearing and I get to tell them it’s not a perfume it’s my fabric softener! #bliss #downeyfresh #smellssogood