Brother is "at your side" with their hand on your wallet. These toner cartridges are lucky to get to 300-400 pages, not 1,200 resulting in a page cost of approximately 10 cents per page printed with a standard 12 pt Arial font, with no bold, and no graphics/images. The TN-760 is little better at near twice the price. Brothers standard reply seems to be that their cartridge yield is based on ISO testing. If you perform a search for "iso 19752 test page" you be able to retrieve the ISO 19752 test-page to view/compare what you are printing to the test page and/or to conduct your own test if you like. Basically, how it works it the same test page is printed again and again until the pages fade or the printer automatically stops due to end-of-life detection. The underperformance of Brother’s high priced OEM consumables (toner cartridges) fuels the compatible toner aftermarket with cartridges which perform as well at a fraction of the cost, or fuels disposal of relatively decent Brother printers simply because they are simply too expensive to operate, even for several hundred copies, and leaves printing to be handled by cost effective non-Brother enterprise printers. Feel free to share this review.

As a new computer and printer user i now seem to have all kinds of information available. It's a little overwhelming. So far I have found my printer easy to use and the web site while a little confusing ultimately let me order the 730 toner cartridge I wanted, which was delivered promptly. Overall this has been a good experience

I have checked and absolutely confirmed that I have a genuine toner cartridge from Brother. Using the web interface under the Maintenance Information tab, my HL-L2390DW current page counter is at 979, with an average coverage of 7.21% per print. I used the "trial" toner cartridge that came with my printer, then purchased a single genuine Brother toner when it had to be replaced, thus, my "last 10 errors" reported are my current toner low, and the previous after my trial toner. Error History(last 10 errors) 1 Toner Low Page : 925 2 Toner Low Page : 269 This is clear evidence that this model toner barely lasted half of it's posted capacity, with minimal usage and very low print coverage. And now I'm stuck with it unless I replace the printer, which I fully intend on doing with another brand. Will NOT recommend Brother products, absolute ripoff.

Walmart price was competitive with all the other retailers, and, was available for immediate shipment whereas the others did not typically stock this item (probably because it is mono black toner cartridge. Arrived at local store with free pick up option in 3 or 4 days. Replacing the old cartridge was a snap; literally about 30 seconds after removal from the package. Powered the printer back up and didn't have to do anything else, the printer recognized the new cartridge and reset itself automatically. Easy peasy !

Also getting no where near the 1200 pages ... I purchased this on 3/20/2020 and was only able to print out 574 pages. Printer just stopped printing when Replace toner display came up. I am only printing b/w text ,but do a great deal of scanning. Does this affect toner cartridge?.. Granted it is a starter cartridge, but I should get a good deal more volume.Wish Brother would recommend settings for different user types. This is getting very expensive.

The reason I chose a laser printer this time is that I don't print very often. It works very well and it works when I need it. I had only used inkjet printers before and it was so frustrating to not be able to print because the ink dried out or something was clogged. I tried different brands but they all did that. I'm happy now.

I bought this machine - Brand new and dont think even 300 pages were printed . I'm getting Toner low message. No where near as advertised. I used my inkjet and it lasted almost a year with similar work. This is exactly the same as all other users have complained. I cant believe this is happenning in 2024 . These people should be sued - as a class action !

I purchased several 730 cartridges and found that I don't get the amount of print pages as advertized for 1200 pages. I am short of 900 when I get a message that my toner is low. Therefore I am unable to continue to use printer until I purchanse another one.

Easy to install. worked fine

[This review was collected as part of a promotion.] Original replacement part