[This review was collected as part of a promotion.] This butter is incredibly smooth and very easy to spread. The taste is rich and delicious, making every bite enjoyable. It comes in a medium-sized tub, which is perfect for daily use and easily lasts about a week.My younger son really liked it, which says a lot because he’s quite picky with food. It makes a great start to the day when paired with fresh bread or toast. Overall, it’s not just butter,it adds comfort, taste, and simplicity to everyday meal

[This review was collected as part of a promotion.] I had to bake a fresh plait bread to go with this I Can’t Believe It’s Not Butter Original Spread. The way that it melted into the freshly baked bread was divine. My family and I could not stop eating slice after slice. The taste is so delicious and the texture is nice and smooth when taking out with a butter knife to spread.

[This review was collected as part of a promotion.] I have been using I Can't Believe It's Not Butter brand for forever! It tastes great on bread as well as for cooking. I love how smooth it spreads and how creamy it is without the greasy taste or texture. P.S. I can't live without their butterspray!!!!

[This review was collected as part of a promotion.] If I'm not using real butter, my choice is always I Can't Believe It's Not Butter because it tastes so close. It melts well and just is delicious. Other margarines have a strange color and smell in my opinion.

[This review was collected as part of a promotion.] Taste is smooth and balance. feel pure like butter . creamy texture and Easy to use all the time . durable packing. Good size of the tub . Good to use every day . taster and texture both are good . fit well on its name I can't believe this is not butter...

[This review was collected as part of a promotion.] This spreadable buttery spread is easy to scoop and spread. The taste is pretty similar to butter and not bad for a decent price. It's not a bad choice if some of my other favorites are not available.

[This review was collected as part of a promotion.] I use this butter all the time. It's great tasting and great for everything I cook with the requires butter. The value is perfect it's very affordable for anyone. Great packaging it definitely stands out. Highly recommend

[This review was collected as part of a promotion.] The taste is okay and fairly mild for a “fake butter,” but I can definitely tell it isn't real butter, which feels a bit opposite of the name. It's easy to use, and I really like that it spreads smoothly straight out of the fridge. While it's not the healthiest option, it's still better than real butter. That said, I personally still prefer another margarine brand.

[This review was collected as part of a promotion.] I just love this free I can't believe it is not butter from influenster. This spreadable original spread tastes just like butter. It's very soft and easy to spread on bread. I also like the resealable container and size that it comes in which is very convenient. This is worth the price and I will surely recommend this to family and friends.

[This review was collected as part of a promotion.] Great my corn and my mac and cheese. Looks like it had new packaging design otherwise a good alternative to butter and versatile in different dishes. I like to melt ot for my bread, soft texture and good size tub for my family.