I used to only purchase I Cant Believe Its Not Butter but now I only purchase real Butter. I Cant Believe Its Not Butter tastes good but not quite the same as the real thing.

I use ICBINB in everything I make-from French Toast to cookies to mashed potatoes to..... The list is endless. Whatever you need butter in the recipe, you can use ICBINB!!

I use I Can't Believe It's Not Butter to make perfect dressing for my turkey during the Holiday's. I love the way it blends with other ingredients in whatever you are making. It truely does taste like butter. Thank you for a perfect product.

I cant believe it's that cheap! Honestly, how can you go wrong with this brand. Its healthy, its affordable and it's not butter. I have always used this brand for my family. I've never been disappointed

[This review was collected as part of a promotion.] I Can’t Believe It’s Not Butter! was so easy to spread. We had been using something else but now my husband prefers this & am happy about the healthier ingredients, win-win!

I love this product because it has a nice buttery flavor and doesn't get runny when you leave it out. The new square container is nice because it fits better in smaller places like the fridge door. I would definitely recommend this to anyone!

My favorite brand of margin. I love using this as a spread more then I do cooking with it. I love the flavor it brings to your plate. I highly recommend.

We have been using I Can't Believe It's Not Butter for years and dont use anything but for most of our cooking needs. Rich and creamy that never fails to impress.

Love this amazing butter one of my favorite is really light and is affordable is great with toast is really good is perfect no need improvement have a butter taste but light is a great product

We have used I Can't Believe It's Not Butter for a very long time and LOVED it.. But we do not care for the new, for one reason it does not melt like it used to and does not have the wonderful taste....Sorry to lose it......