I tried both the with salt and low salt alternatives and I am a true fan of coconut margarine! I like and would use this one if it weren't for my other choice(coconut margarine)

Tastes exactly like regular butter! I love this, it’s such a good butter alternative. The consistency is a bit different but it tastes exactly the same as real butter!

The new I can't believe,I so creamy,it's almost like its melted,we thought our fridge wasn't Geting cold enough,but that was not the case,it's just so melty.. I did like the consistadey of the old product..it's just to creamy

I can not add photo as I do not know how. Overall it is a good product and I will continue buying. I may even try one of the other varieties instead of just the one.

I grew up on I Can’t Believe It’s Not Butter. It paired well with everything we had it with: sweet potatoes, bread, pancakes, mashed potatoes. The salt content matches regular butter and the taste is identical. It’s an excellent butter alternative!

This is the perfect butter alternative!!! It lives up to its name that I can’t believe it’s Not butter because it tastes fairly close. It has that delicious buttery flavor, and the price is affordable. Definitely recommended!

Taste of the new I Believe---- lite is like eating Crisco. The consistency is unappetizing and the product won't melt like it should. In hot water it forms globs and won't flow evenly.

We have been using I Can't Believe It's Not Butter-seems like-forever. This product is the best. Spoiled us. The only product we use. Also my two sisters and their family only use this product

ICBINB Is the only spread we buy. It is so smooth and easy to spread on bread and toast. It taste's incredibly great.I use it in everyday cooking and baking.

We LOVE I can't Believe It's not butter on EVERYTHING! Especially on Pasta, It melts so well, and has a delicious flavor without all of the fat & calories of regular butter!