I bought this a few weeks ago. It took maybe 3 nights to adjust to it. Once I adjusted I've had the best nights sleep. I love how cool the pillow is, and how comfortable and supportive it feels. It's so great, even my husband tries to take it from me. I highly recommend it! I will continue to purchase this pillow for the rest of my family members.

I have tried several memory foam pillows and most were way too hard, and too high. They made my ears hurt and neck sore from sleeping on them. The previous reviews on this memory foam pillow stated that many people felt it was too soft and not particularly high--which was what I was looking for, as I have neck and shoulder muscle issues and often wake with a headache. This Serta Forever Cool memory foam pillow is a perfect balance of memory foam with some give so it feels great for back sleepers. Side sleepers will put their arm under it to boost it up. It has a cooling side and a regular side. If you like a pillow that is very high, or very firm, this is not for you. I think it is pretty close to perfect for me.

I love it. I tried one pair, and added two more.

Good for side sleep but doesn't give enough for back sleep

Bought for myself and purchased for friend who says she loves TT h err m.

Not a cool pillow, has no cooling affect

Awesome for side sleepers

We have been using the pillows for about two weeks. The pillows are comfortable, but I was disappointed with the coolness of the pillow.

I bought one of these pillows 3 years ago and love it. When I saw them at Sam’s club I had to have more so I bought 10 more for the trailer, boat and other bedrooms in the house.

Based on other reviews, I air this pillow out for 6 days. Washed the pillow case and hang to dry. The forever cool part is nonexistent but I didn’t get this for that.