Love that it's sulfate free. I dislike sulfate shampoos because they're not safe for our hair! The scent is lovely and makes it feel like a spa experience and leaves it smelling nice. This shampoo would work best for straight hair as it resulted in my wavy hair to still have a bit of frizz.

This product was alright. Cute packaging and the price was decent. The softness of the shampoo was nice. It smelled really good. I think it did a good job with the texture of my hair.

I buy Pureology and spend upwards of 60 to 180 on two bottles. My hair is pretty and shinny with Pureology but when I tried this stuff for the first time (January 30) I was amazed! My hair is super soft, shiny, silky smooth and drying time was cut in half! The smell is amazing too! I bought both the shampoo and conditioner. I will be purchasing more of this!

Very misleading product. Didn't have reading glasses to see ingredients. Assumed it must be sls free by the description on the side of the bottle. First off, sls causes frizz and this is for calming frizz!? Do not buy, nothing here but regular dime store shampoo in a recycled plastic bottle.

I bought the lavender collection on a whim one day when buying toiletries for a trip after my roomate RAVED about the rose collection, and i havent bought a single shampoo/conditioner/body wash/or lotion from another brand since then. The shampoo took my damaged (and i mean 3 years worth of dyes and bleach) hair and gave its virginity back. my hair shines, bounces, and has life to it again. I'm slightly paranoid about using it because of how insane the difference is. Highly recommend. Everyone can keep the red ken and paul mitchell.

The formula obviously changed. I noticed the list of ingredients was different when I got a new bottle recently and it just doesn't work the same. The scent is still about the same but now it doesn't get your hair as clean. It gives it a stringy, heavy sort of feeling. It feels like the hair follicle isn't able to wash away much built up dirt and oil and is then clogged and sealed in by too much oil content in the shampoo. Trying to figure out what was changed so I can find a better match because the previous formula was my favorite shampoo, and likely why it was put on Ellens list in 2019 but isn't being rated well as of late.

[This review was collected as part of a promotion.] I really like this shampoo! It has an amazing lavender scent that is not overpowering at all. I ususally cant use anything with a floral scent. It is relaxing and it creates a ton of lather with a small amount of product. My hair feels very clean and soft. I used it about 5 times now and im sold. My hair is alot smoother and shinier and easier to work with. The bottle is big and its a great value on top of it. My only problem with it is that is makes my very thin hair a little too flat, but not horrible. A little dry shampoo at my roots and i have my volume back. Plus great looking shiny soft hair!

[This review was collected as part of a promotion.] I've really enjoyed using this in my double shampoo routine. It smells great, lathers nicely and rinses clean without leaving my hair feeling stripped. I also like that it's vegan and cruelty free. I received this product for free from Topbox Marketing for testing and review purposes.

[This review was collected as part of a promotion.] I received the lavender scented set. So first off my hair type, I have thick wavy virgin(no dye) hair along with eczema that gives me itchy dry scalp with dandruff. So I was hoping for the tea tree one but regardless I am thankful I was chosen. This shampoo lathers up real nicely, which i need since my hair is very thick. It leaves my hair feeling clean and soft and it also helps with frizz, due to the winter my hair is very frizzy with static. The only con that I dont like is the scent, its very strong and too overwhelming for my liking, but I also dont like the smell of flowers. But the scent does die down after my hair dries. Overall I will continue to use this shampoo.

i have been looking for a more natural shampoo for awhile now. i have dryer ends from dyed, damaged hair. My hair is naturally curly/wavy, so whenever i try to brush it it gets all puffy and frizzy. it also tends to get oily fast(within like a day or 2). I LOVE how this shampoo smells and makes the damaged ends of my hair soft. But ive noticed my hair feels oily right after it dries when i get out of the shower. Maybe i should be using a different shampoo? But it really is amazing.