My family has always used this brand. It works and smells great. Wish it was available in stores.

I hope they continue to provide this formula because everyone has added OXI and I'm allergic.

I like the smell and washes good.

The lid wasn't on tightened when shipped, so there was leakage, but the product is good.

Gets out the dirt in our laundry

We have used era for years and feel it works every bit as good as those expensive detergents

I love using ERA Laundry Soap. It is hard to find in stores, but I was happy to buy it online.

DUE TO ALLERGIES THIS IS GREAT ON STAINS AND ALLERGIES

This Marketplace seller is amazing! Delivery by rocket... Era laundry products are the best!

Great product for the price