Excellent product

Great product!

Great price

Loved it

I've always used Tide Original powder but hadn't used it in awhile due to financial constraints. Recently splurged on a box of Tide only to find that the scent has been changed to some a heavy musky odor that burns my nose and doesn't smell clean and fresh like it used to! The smell was so repulsive that I had to re-wash my laundry with another brand of detergent! I really wish P&G would bring back the PREVIOUS scent in Original Tide Powder, the one that I, and everyone I know loved! Not this terrible scent that literally makes me wanna hurl.

I have a front loader washer and have to use He which works very well. The problem we have is the availability of He. Stores often don't carry it all the time and when it's on the shelves, their is often a limited supply. Is there another TIDE product that will operate as well? I.E. without excessive suds. He is a great product.

Question: Why is the new scoop so short? Answer: Greed. I note some of the video reviews show people measuring out a scoop of Ultra Tide powder. And, they say they are not sure which line to use so they use a full scoop. I'll bet there are a lot of people out there who do the same or at least use a little more than recommended because they can't read the scoop so well. I attempted to measure the volume of the scoop so I could find an alternate that is easier to use. (Yes I am an engineer.) Since getting the detergent in the scoop level on any line is so difficult, I used water. Level 1 (medium loads) = 2 oz Level 2 (large loads) = 2.5 oz Level 3 (heavy soiled) = 4 oz A full scoop = 5 oz. If the scoop was taller and narrower, there would be much more distance between the 3 lines and you could make a more accurate measurement. If Pocter & Gamble's goal was to help customers make an accurate measurement, the scoop would be tall and narrow. If their goal was to sell more detergent, the scoop would be short and wide. Guess which they chose? To the ladies in the videos, you are using more than twice as much detergent as recommended. That is why your videos are on the web site. P&G stock holders thank you. For the rest of us, I recommend buying a 4 ounce measuring cup and marking the levels with a sharpie. The cup will pay for itself in savings several times over on your first box.

I used Tide quite a few years ago, then switched to other detergents to save money while raising our family. A couple of weeks ago, I decided to go back to Tide, as I missed the wonderful scent it used to have. I bought the Tide original, as it was on sale, and was SO disappointed in the smell of my clothes. Some smelled like nothing at all, and some smelled as though I had let them sit somewhere and get slightly mildewed. I am so disgusted that I purchased two large boxes of this -- I had to do that to use the coupon. If I had known that the scent was no longer the clean fresh scent I remembered from many years ago, I never would have wasted my money. How can you call this the "original" scent???? I would give it zero stars if that were an option.

There is a huge community of cloth diapering moms who are loyal original Tide users and now very disappointed Ultra Tide users. I'm one of those dissatisfied moms. Ultra Tide is not getting my diapers completely clean. Ammonia builds up in the diapers; something that never occurred with the old formula. I have had to compensate with bleach and oxyclean, which are annoying additional steps and complicate my laundry routine. Please don't discontinue the old formula. Provide the original formula Tide powder HE as an option for us old school folks.

I used Tide for decades, and recently decided to go back to it. Unfortunately, the smell is now overpowering. I had to return it. Also, the box cannot be opened without creating a mess because it is literally filled to the brim. They should, as most dry detergent manufacturers, leave a space at the top. This is especially annoying as the pull tab broke 1/3 way through.