[This review was collected as part of a promotion.] I really like this toothpaste. It is minty and refreshing and although I didn't get a before and after pic, I feel that my teeth are whiter now than before using this toothpaste. I will definitely buy it again.

[This review was collected as part of a promotion.] I tried Colgate optic white for about a week. You can taste the peroxide in it and it stings a little as you brush. It doesn't leave a weird aftertaste though so that's good. After looking at my before and after picture, it does seem like it has whitened my teeth a little.

[This review was collected as part of a promotion.] I have been using the Colgate Optic White Advanced toothpaste for sometime now and I feel like I have seen some improvements in the appearance/color of my teeth. I would recommend for individuals that want to work on brighting their teeth slowly.

[This review was collected as part of a promotion.] I think of Colgate Advanced Optic as a more economical solution for tooth paste whitener than a Rembrandt or other $10+ products. This version seems like it's getting closer to the quality of product of the more expensive brands.

[This review was collected as part of a promotion.] I think this is the best whitening tooth paste i have ever used! It made my teeth so much whiter and with the quickness!! It didnt take months- it took like 2 weeks and didnt hurt my teeth or make them more sensitive- i have sensitive teeth so i cant generally use this kind of thing and it nit hurt real bad! I say go with this if your trying to whiten your teeth-quickly!

[This review was collected as part of a promotion.] I'm not a fan of paste-toothpaste. I prefer gel. So, I don't even buy unless it is a gel. I wouldn't e never even tried this unless I was sent the sample but I'm glad I did because I actually love it. I taste great and gets my teeth cleaner than any other toothpaste I've ever tried. Also, I just recently had my teeth whitening at my dentist and this toothpaste has allowed my teeth to remain white even though I smoke. It's great!

You guys need to try the toothpaste that I just used . I bought it because my teeth were really yellow. It's called Colgate Optic White Advanced. I brushed my teeth really good and vigorously for 5 minutes. THAT TOOTHPASTE IS THE BEST TOOTHPASTE IVE EVER USED! When I was done brushing my teeth, my teeth looked whiter, my teeth felt stronger, and it felt like I just got my teeth cleaned at the dentist office. IT WAS THAT GOOD! You guys need to start buying this. It deeply whitens your teeth up to 4 shades. I still feel I nice coat of what ever came from toothpaste on my teeth, and it feels like my teeth are stronger.

Toothpaste tube is mainly air. Buy a different product.

This is a great product that my family uses to feel like they have a clean mouth. I love that the price isn't too expensive and that it comes in different flavors.

[This review was collected as part of a promotion.] I will definitely buy this product again! I use this product everyday. Makes my mouth feel clean and fresh!