[This review was collected as part of a promotion.] I'm loving this toothpaste so far. Definitely seing a gradual whitening using this toothpaste. Can't wait to see how my teeth look in 2 weeks. This toothpaste really give your breath a fresh mint cooling taste.

[This review was collected as part of a promotion.] I have been using my Colgate Optic White Advanced toothpaste as recommended at least two times a day and I am starting to notice a difference. My teeth are looking much white than they did a couple of weeks ago. I am not a fan of the toothpaste taste, but I can definitely see a difference happening to my teeth.

After using another brand for 30+ years, I decided to switch. My teeth just weren't white like they used to be and it didn't seem like my go to brand was giving me the results I wanted. This Colgate Optic white has been a good alternative. I like the fresh minty taste and have noticed a difference in my teeth being whiter. I may have o completly switch to this brand fo the results I want!

[This review was collected as part of a promotion.] I love the fresh cool taste and also have notice teeth are whiter. I've been a COLGATE user for years, the COLGATE OPTIC WHITE is terrific and not only are my teeth whiter but the taste is like a mouth wash....love COLGATE products...will be ordering more. Thanks, happy customer!

[This review was collected as part of a promotion.] This Colgate Optic White Advanced toothpaste is great. There is a slight foam action in the beginning of your brushing. The texture is great, smooth and provides a sleek and clean finish. The product is vegan and uses peroxides. The toothpaste definitely provided whitening and protection. Would highly recommend.

Colgate Optic White Advanced Toothpaste I am very Impressed with Colgate Optic White Advanced toothpaste as not only did it leave me with EXTRa clean fresh breath( almost as if just used a mouth wash), but I could see a difference in the shade color of my teeth after only just a couple of uses! My teeth have definitely gotten at least two shades wider since using this toothpaste I’ve been using for roughly almost 3 weeks now! The claims are deeply whitens for up to four shades… I am two shades in and can’t wait for the next two! This toothpaste also has stain prevention, is enamel safe and also provides protection against cavities. I’m loving the core, herbal minty wintergreen flavor/ sensation! This is a MUST HAVE for those wanting whiter teeth and helping your teeth and gum stay healthy all of the time! Five star product for sure! NO FILTER in pic!

[This review was collected as part of a promotion.] I use this every morning and evening and I absolutely love that it makes my teeth look pearly white! As an avid coffee drinker I love any trout paste that can make my teeth whiter and this is one that is great!

[This review was collected as part of a promotion.] I really like this toothpaste. I love the way it taste, what it says it will do (will whiten up to 4 shades) and I believe it, and I love that it's Colgate because I fully trust Colgate brand of toothpaste and other dental products.

[This review was collected as part of a promotion.] I liked this product on my teeth as I used it for approximately 2 weeks and noticed a difference in the color of my teeth. It did not irritate my teeth and it had a great taste and smell. And I highly recommend optic white by Colgate to anyone looking to brighten their teeth!

[This review was collected as part of a promotion.] I would definitely purchase this again. It leaves your teeth feeling very clean and it whitens a little more every day. I only use Colgate products in my house and I love the Optic White line of toothpaste. This one worked great and I was in no way disappointed in the results I would recommend it to everyone and you will love it.