Good

My husband loves this coffee/ I have to keep the shelf full- LOTS of Nescafé coffee. I love the size… way better than HEB.

When I was young, and allowed to drink coffee, this is what my parents always had on hand. Such a rich, smooth, well-rounded robust flavor! Drink it EVERY morning!

I drink black coffee. I purchased this to compare to other coffees. This is the worst out of all of them I've purchased. Maybe it would be tastier for those who add sweeteners. Nice packaging though.

My absolute FAVORITE!!!… I’ve loved instant coffee from when I was young. A few years ago, I thought I’d try it again… and my memory served me well… I loved it even more! It’s a rich, full bodied coffee without any bitter aftertaste. I look forward to my coffee every morning! Yum!!!

This my mom's favorite coffee. She drinks only this coffee and she loves it. I bought her a new orleans coffee which is more famous but she never liked that coffee. This tasters choice is best coffee that my mom every had in her entire life. Best taste. Best quality. I wish it comes with longer expiry dates.

I've tried many instant coffees and this is the only one I can drink. And I absolutely love it! It's smooth and rich. I can't wait for my water to boil in the morning. It seems weird, but using microwaved water isn't as good as good old fashioned boiled water.

When it comes to instant coffee, nothing beats the convenience. As to comparing to freshly brewed, it misses a beat or two, yet it delivers a decent cup faster. We seem to buy this coffee whenever we ran out, seems fairly priced, and Sams does provide a fine delivery. 4 Stars.

I have drank instant coffee for a long time and it was always bitter. I remembered I drank Taster's choice years ago back in the 70's. I decided to give it another try even though it is way overpriced. I will continue to drink my coffee made with it. It is NEVER bitter and always good.

Only approx $1 cheaper each, but helps environment to order in bulk which is why i purchased it. Was not happy these larger sizes use plastic containers instead of glass like the 7 oz. size, so took off 1 star. However, it is a safer plastic, %231 and very easy to recycle.