My kid loved the charms and the bright colors, she was drawn to it immediately. I loved that it has an ice pack and its own compartment to put it in, and also that it's dishwasher safe(top rack) The bento style compartments work well and keep fruit and sandwiches separate so nothing gets soggy. As a mom we're always looking out for the safest materials and this is constructed entirely from durable, shock-resistant, BPA-free plastic. I would give this 5 stars but my 7 year old had a hard time opening and closing the food jar, so it's a 4. 5 stars for us. The insulated food jar does keep the food warm so that's a big plus.

This is a top-tier bento box! Not only is it 100% spill-proof, which if you have littles, you know is a huge benefit; but it also has a built-in ice pack that sits underneath the food container, so the food stays nice and cold. You don't have to worry about adding in an ice pack, which is so nice. Just pop the white bottom layer in the freezer, and place it back in the bottom of the bento box when you're ready to pack your child's lunch, to keep their food cold until lunchtime! It also has various food compartments which keeps the food completely separated. That is especially helpful if you have wet foods and dry foods, and/or if you have a child that does not want their food touching. All around, I'd give this product a 10/10! It's perfect for lunch on the go (or any meal really)! Go ahead and buy it before school starts! You won't regret it!

My daughter loves this lunch box! She likes putting the charms on the front and moving them around. I like that it comes with a cold pack and an insulated jar to keep foods warm or cold until lunchtime. The entire thing is dishwasher safe! Will be using daily :)

[This review was collected as part of a promotion.] I bought 2 lunchboxes for my 4 and 9 year olds. My 4 your old could open the thermo by herself so I had to return it. I kept Pt the other one for my 9 year old and he likes it. His food doesn't stay hot by the time he gets to lunch but he doesn't really mind.

My daughter loves so many things about this lunchbox, pink and purple are her favorite colors, she loves the space availability for charms, the spacious separate compartments and the ice pack addition. The food jar will take some practice as she does have a hard time opening and closing that on her own but overall she is super excited to use her ello lunchbox as she enters into her very first year of school!

There's so many great things about this lunch container! It's lightweight, fun, and kid friendly! Food stays warm for a long time in the metal container. It's also easier to eat out of with the lower wider profile than other brands. Having its own built in ice pack is so convenient too! Definitely worth the money to purchase.

This lunchbox is a total win! The built-in compartment for the ice pack keeps everything fresh until lunchtime without taking up precious food space. It's the perfect size for my toddler, easy for little hands to open, and the cute design is a huge bonus. My 3 year old loved rearranging the fun charms on the front.

Overall this is a great lunchbox. I love the color and the cute charms you can put on it. The lunchbox does its job of keeping food cold of needed and its easy for my child to open the main compartment. The warming bowl is not as easy to open so my child needs help with that part. The lunchbox is easy to take apart and completely clean which is a huge plus to me.

Overall it's a great lunchbox. It does the job of keeping food cool and in place without making a mess. Easy to pack and easy to clean. My son thinks it's fun to use. He does need assistance to open the food jar. My only wish would be for a slightly larger ice pack to keep food cold longer or in warmer environments.

[This review was collected as part of a promotion.] I loved the look, functionality, and price point of this lunchbox. However, the warming canister is difficult for my 5 y/o (and even myself) to properly secure, so I fear I'll have a big mess to clean up each day. Also, all original packaging is required for returns, which I no longer have, so I can't return the item, despite it being brand new, never used (or even washed yet).