Hi there! Thank you for reaching out to us and sharing your feedback! We sincerely apologize that this change may come at an inconvenience to you. This initiative is one small change Vital Proteins is taking toward a more sustainable future. However, here at Vital, we always strive to exceed our customers' expectations. And that's why we have such a strong brand loyalty with our fans! We have passed your feedback and this information along to our packaging team for further review. As for opening the canister, we do not recommend using anything sharp like a knife or scissors to open your packaging. If you would like to use a tool to aid in breaking the perforations, we recommend that you gently use the back of a spoon or a butter knife to pre-break the perforations on the lid. If you can pre-break the some of the perforated line, this should allow you to lift the lid with more ease. Here is a video that demonstrates how to open the canister: https://www.youtube.com/watch?v=7IEZ5hg4Kgw

Hi Shannon! Thank you for your honest feedback. We are sorry to hear that you had this experience with our product and any disappointment caused with the packaging change. We know it can be frustrating when taste does not meet expectations. There are rare occasions where you may notice a variance in taste, texture, smell and color. However, we always strive to exceed our customers' expectations. We will record your feedback and provide this information to our team for further review.

Hi Dee! Thank you for taking the time to share your feedback. We understand your frustration, and we are sorry for any disappointment this may have caused. We have always focused on making products to support everybody with a body, so it was time to make packaging that also supports a more responsible future. This initiative is one change Vital Proteins is taking toward a more sustainable future. However, we always strive to exceed our customers' expectations. We will record your feedback and provide this information to our team for further review.