Much better product and value than the watered down and/or imitation vanilla extracts on the market.

This vanilla product works just as well as more expensive brands. Sam's has it at a great price now.

This Madagascar Vanilla has a nice full smooth flavor. I use this in all my baking personally and for my small baking business

If I am baking or cooking I want to use the best products available not imitation ones. So I use the pure vanilla.

More expensive than McCormick’s Imitation vanilla but extremely better vanilla. Real vanilla, not fake vanilla.

First time trying this and I can’t really tell a difference in this and the imitation vanilla! Will buy imitation next time and save major bucks!

Good product for a great price. I used this vanilla for all of my Christmas baking, and all of the items were delicious.

This product is very reasonable for the amount and quality you get. Love the flavor it gives to my bake goods

Good quality for the price. Much more affordable than the grocery store. Better than imitation vanilla.

I have to say wow! I grabbed this last minute and cannot believe how complex the flavor of this vanilla is. The aroma is delightful.