We're sorry to hear you aren't enjoying the new scent. Your feedback is greatly appreciated, so we're sharing this with the rest of our team. If you'd like to share more, we invite you to give us a call at (800) 725-3296.

Thank you for taking the time to share your feedback with us! Dawn products undergo thorough testing to ensure they're always safe for use as directed, and we do extensive research when we design our scents to be able to meet the needs/preferences of our consumers, so we're sorry to hear that you're unhappy with the scent of your Dawn Platinum, and that it gives you a headache, as this is very unexpected and not the experience we want you to have when using our products. If you're concerned with how the product is affecting you and haven't discontinued use, please do so moving forward. Your satisfaction is important to us, and we'd like to learn more, so that we can offer you further assistance with this. Please hold on to your Dawn, if possible, and give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!

Jah, while we're glad you like the cleaning ability of our Platinum Dishwashing Liquid, we're sorry it doesn't have that scent profile you were looking for. We do extensive testing to ensure the scent is enjoyable to as many people as possible, so we value your feedback, and we invite you to connect with our team to see if we can find you something we're sure you'll enjoy more. We can be reached at (800) 725-3296.

We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.