We appreciate you taking the time to share your thoughts with us, and we're sorry to hear that you're disappointed with the scent of your Dawn Platinum Vibrant Fresh. When we design our products, we do extensive research and product testing to ensure that we're creating scents that our consumers will love, so please know that we value your feedback greatly, and we'll be sure to share this with the rest of our Dawn Team. Consumer comments are vital in helping us improve our products and in guiding the Dawn Team as they continue to work on future innovations. We truly value you as a consumer and hope you'll give Dawn another try. We have a variety of scents if this one no longer meets your needs, including an unscented version called Dawn Free and Clear, Unscented. Your satisfaction means a lot to us, and we'd love to hear more about your experience to be able to assist you further from here. Please give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help.

We're sorry that this has been your experience with the scent. We do value feedback such as this, and we'll make sure that your comments are shared with the rest of our team. If you'd prefer a lighter scent, we recommend giving our Dawn Free & Clear a try. You're always welcome to give us a call at (800) 725-3296 if there's anything more we can help you with.