A little bit goes a long way. I don't know how but a bottle of this lasts a while in my house. It gets all the grease off the dishes in no time.

Dish dish soap cleans my dishes so good takes off all the grease I will definitely continue to use this product null

Great dish soap. Really get all the grime and oils off dishes. Scent is fine. Bulk size is perfect. One squirt goes a long way. A kitchen staple!!!

Gets dishes clean and you don't have to use a lot. This really cuts through the grease, too. And I use it to clean my jewelry, too!

When they say platinum, they are not joking. A little bit goes a long way. My kids spread this all over the trampoline and it was bubble city!!!

I have used dawn for years always satisfied, this one has a stronger formula taking less to do more.

It’s always leaving your hands soft afterwards!! How can you not like that!!? Of course always leaves dishes actually feeling clean.

I LOVE the Platinum Dawn Dish Soap! It cuts grease so quickly. I'll soak a pan for less than 5 minutes and the gunk just wipes right off!

This is a powerful soap, I love Dawn already only brand I use to wash dishes. This platinum really cuts through grease and ect. Love it!

This is the brand I usually use to wash my dishes, however it can be more pricey than other brands. So I usually get other brands instead.